Crab Cake Row: Janice Wilson of The Red Devils and our Chief Digital Officer Mike Rosenfeld discuss breast cancer battles and survival at Pappas in Cockeysville on “A Cup Of Soup Or Bowl Week” for the Maryland Food Bank. And our Web Connection leader makes a new friend.
SUMMARY KEYWORDS
red devils, talk, breast cancer, year, week, wife, work, pappas, maryland, patient, big, tuesday, treatment, live, robbie, thought, breast cancer patients, transportation, support, real
SPEAKERS
Nestor J. Aparicio, Janice Wilson, Mike Rosenfeld
Nestor J. Aparicio 00:03
Welcome home we are in beautiful Cockeysville where Pappus restaurant. I am like a crab in here and cream a crab over here. It is a cup of Super Bowl. We are crab cake row. I’m watching the big game proceedings here on television, I’m seeing the low 50s of Las Vegas. We’re in balmy Cockeysville here we’re doing it live until five o’clock, telling stories. Friends are coming by stories of glory. Mike Rosenfeld is our Chief Digital Officer. I know he looks like he’s one of those smart tech guys because he is you can find him in web connection. He’s decided much like Bill Cole to ride shotgun today. How are you? You? You were very worried about me as a friend as a sponsor. As my chief digital officer. You’re like, This is nuts. This is crazy. And now you show up an hour 37 I got my Oreos orange on I got the red Devils here. Robbie’s over here Robbie Jr. is gonna come over here to talk about sports and life and all that how are you? Wonderful.
Mike Rosenfeld 01:02
I you know what? We’ve never done this live and I like your your setup. I’m using your own gear so you don’t have to yell at me about how horrible my audio quality sounds all suddenly
Nestor J. Aparicio 01:13
sounds dreamy. Janice is here. She Janice Wilson is the executive director of the Red Devils wouldn’t when you listen this and he has a nice dulcet tone. You
Janice Wilson 01:22
know I’m living the dream. I’m living the dream with two handsome men on a wonderful Friday afternoon. One couldn’t go out to me to let my hair down. Well, don’t do that. Let’s not get crazy. Well,
Nestor J. Aparicio 01:32
we’re down to three o’clock. We’re gonna do that, you know, microphone every week or like about that. He is one of our tech gurus around here. I just want to say this before I bring on Red Devils talk Janice about about breast cancer because we’ve had a couple we’ve had Tiana here. We’ve had. I had Suzie Coleman. I got it. I gotta give them just some love. Because they gave me a real press pass. They knew I had mine taken away and they’re like, You know what, we’re gonna make one for you. So I mean, a big appreciation and I’ve known Allison for a long time. You were I hit wrong buttons. So just, he’s a little bit of my Dr. Melfi. Remember, sopranos, he he’s he and Cole as sponsors and friends. When I’m feeling down one of these are like my real friends. So
Janice Wilson 02:17
Rescue Rabbit.
Nestor J. Aparicio 02:19
I knocked me off the air. Once on Monday, once on Tuesday, Jr, our engineer, our engineer knocked us off the air and fed me double talk on Tuesday, because it’s all new equipment. Now when I was a boy, are you psychologist anyway, so you can’t help me. All right. Bartender, anything. My bartender,
Mike Rosenfeld 02:38
a psych major university of maryland. So lean back, I listen to your problems and see what I can do to help. Here’s what not Not that that’s not what we do when we talk anyway. Because
Nestor J. Aparicio 02:47
I’ve got trust issues because when I was a child, my parents told me they were gonna give me a light bright. And because I saw the commercial light,
Mike Rosenfeld 02:54
bright, making things with love making things with light bright, too much time on their hands. So boy, I
Nestor J. Aparicio 03:04
never got one when I was a kid. And then Jr showed me this toy. And I got this toy and I keep hitting the wrong buttons. So what happened on Monday, guys will make you laugh. I had two wonderful gentlemen. I gave a speech at the Rotary. The only rotary speech ever gave me like we saw you speak at the road. You’re like, yeah, like 20 people there. Yeah, we were the cops in the corner talking about our foundation. We talk to young people about not being afraid of the police were police and we’re like them and I’m like, great. So the dudes come in and fade these and I don’t know what I’m doing. I’m just I’m so crazy. It’s day one. I’ve already been off the air once. The dude picked up my headset, right? My headsets, the only headset that I can hear the radio station. And I thought we were off the air. And he’s like, Hey, man, what’s he’s wearing my headset doesn’t know that. He’s wearing my headset. He grabbed it. And chaos ensued as well as comedy. And we got it all together and I fixed it. And then on Tuesday, my wife was working at the radio station and she’s like, got a real job like Project engineering, like at a high level. Like when bridges go down and Pittsburgh, her internet needs to work. And she got a new laptop last week. And it wouldn’t play nice with the router and she was working at the office. She reset the router, this router that goes there. So Jr is the smartest guy I know not no offense to you. But even smarter than you. He’s been a tower engineer for 35 years. And he was struggling with this on Mondays. I have had perfect air all day Wednesday, all day Thursday. It’s halfway through. So you got here at the end of the week and you’re like how do you like to live radio? It’s awesome. If you were to ask me on Monday or Tuesday, I would have said what am I doing? I shaved this morning. I look good. And I’m gonna make it till five o’clock today. I just want you to notice your
Mike Rosenfeld 04:53
clothes, your clothes. I’m gonna make it because people like the Red Devils are here. I’m half full guy. This what I’m seeing and maybe People will be able to see if they look at Bible for me for sure. Yeah, I mean, you’ve upped your game. And sometimes when you up your game and you have new tools, you have to figure them out along the way. Cause the enemy
Nestor J. Aparicio 05:09
yesterday, he’s like, are you gonna go live again? I’m like, next year, right and I made a decision when Carmen del Cueto from the Maryland Food Bank was with us yesterday, I had my moment where I keep looking up and watching all my peers do their job that I’m not allowed to do. And I’m doing this instead, which is much more meaningful and important. I said to Carmen, we’re going to start naming these with Roman numerals. So it’s official here on Friday. We’re doing this again next year. Okay. It’s going to be bigger. It’s going to be better tolerated. The ravens are going to be in the big game next year. Go ahead, tell
Mike Rosenfeld 05:40
him I mean, look, you never know but but you know where I’m gonna be? Right here.
Nestor J. Aparicio 05:44
Crab cake row crabcake. Row.
Mike Rosenfeld 05:48
I tell you what Roman numerals if the Ravens if the Ravens go not me, me, I think go to the big game next year and ticket prices are what they are this year. I’ll be right next to you again. You. You you. Yeah, be me. Me here. Here. I have to be able to take both sons and at 15 grand 20 grand just for tickets. Don’t think that them somewhere
Nestor J. Aparicio 06:10
like Tahiti, go see the normal
Janice Wilson 06:13
donation to charity.
Nestor J. Aparicio 06:15
Goes to sorry, yeah. Janice Wilson’s here with the energy today. The Red Devils. I’ve heard a lot about them. I think we’ve done something a long time ago, supporting breast cancer families, they are at the dash red dash devils.org Easy easing the economic and emotional impact of breast cancer by paying for patients transportation, to treatment, family support needs and medical services and treatment related expenses. I’ll give your tax ID number but I don’t need to do that you could people. Tell me about what does
Janice Wilson 06:49
all that mean? Right? Yeah. A lot of corporate speak. Right, right. Right. The simple thing about what we do is that we make it possible for breast cancer patients to enter treatment without delay, to remain in treatment without delay. You know, there’s a lot of attention that goes on either end of the spectrum, helping people find a cure, but what we deal with the day to day, immediate needs that face a family, so you don’t have to choose if you’re a breast cancer patient, you don’t have to choose between paying for groceries and paying for treatment. You can have both, you should have it both. And that’s what we did.
Nestor J. Aparicio 07:22
My wife was diagnosed with leukemia 10 years next, march 23 be 10 years. And someone said doesn’t day one, Chuck Pagano, who would have survived. He called us bedside, he said, In the end, this will be a blessing. I hear His voice. In the end, this will be a blessing, he said to me, and I think part of it is understanding this thing better, right? Like my wife went through it. She’s awesome. So awesome. She knocked me off the air on Tuesday. That’s how awesome She’s so awesome. I’m gonna bring her food Greek desserts from here because they’re gonna make me take my home to work today at Pappas, but um, you know, we saw so so many people who had a way worse than us didn’t have a donor didn’t have insurance and have the right insurance and have enough insurance, like my girl chess true or your two little children didn’t have a, you know, successful bovine husband to be a caretaker and, and the whole community sending all of this stuff there, our hotel room, trying to keep her alive, you know, not everybody has.
Janice Wilson 08:24
And that’s kind of how we got started. The founders of the Red Devils realized that not everyone was as fortunate as the loved ones that they were caring for. They saw women showing up for chemotherapy infusions carrying a childcare seat, a car seat with a baby in it because they couldn’t find more taking two buses or taking too much or worship worship getting kicked off the bus because you’re sick, because you’re about to hurl. And the bus driver says no, no later, you got to get off my bus. Because you’re making other people uncomfortable. Now you’re making me six. So that’s that’s how we got started realizing that there was this huge gap of resources and assets. And our mission is to provide support to anyone with breast cancer, regardless of your station in life, regardless of your economic situation. If you need help, because she can’t make it over the hump. We’ll give you a boost.
Nestor J. Aparicio 09:15
You got questions I do. I brought him I just get some more soup. I let my take. I
Mike Rosenfeld 09:21
don’t want to step on your toes. I have to my wife is a breast cancer survivor. So this is near and dear to me. So I’ve just explain. It’s you don’t have to choose between groceries and your treatment but explain a scenario that you help people so that it’s more you can touch Well,
Janice Wilson 09:44
I’ll tell you we had we had a mother of a toddler reach out to us and she wrote saying that she just needs help feeling like a good mom again. Because she can’t afford to buy diapers can’t afford to buy food, because her out of pocket cost for her chemo treatments and radiation are killing her. And she feels as though what’s happening to her is having an ill effect on her kid.
Nestor J. Aparicio 10:11
This is a single mother. Yeah. So can’t keep her job. You can’t work when you’re sick like this. So how
Janice Wilson 10:17
can you eat, he can’t say no to that no one should ever be put in that position of having to make that kind of choice. So she wrote to us through her hospital. We got to the formula, she needed the diaper she needed. And she wrote back saying, Thank you, thank you so much. Because I feel like a good mom. Again. It’s not anything.
Nestor J. Aparicio 10:37
To someone that’s battling Mike, right? I mean, any little thing, just little tiny things. When you’re waking up bald, as a woman in a bed, strapped to a pole, with a port in your chest, any little thing you could do,
Janice Wilson 10:52
and you don’t know what that thing is. Because that little thing is different for each and every person. We have an elderly woman who loved to read, couldn’t afford to get her eyes examined and a new script for glasses, how easy it is for us to say here, take care of it. And now she’s reading each and every night, comfortable as it should want to be.
Mike Rosenfeld 11:15
So my takeaway so far is there is no cookie cutter solution. It’s dependent on what the challenges are of each individual, which
Janice Wilson 11:24
is the beauty of our mission statement to improve the quality of life for breast cancer patients and their families. Because what you don’t realize is that breast cancer has what we call a cascading effect. Your wife may be touched, because she’s the patient, but it ripples down to you. It ripples down to everyone else in the family who come together as a support unit to try to figure out how do we help her survive. And those burdens that it puts on the family, we can be there to address if your neighbor is paying for gasoline, to take a patient to treatment will give her a gas card, reimburse those costs. So that it’s not such a burden on everyone who’s pitching in the help
Nestor J. Aparicio 12:06
I tell this horrible story. Second time I told him he already wants today, I’ll tell it again, because all you folks trying to do good work. But it was a woman in the hospital room next to my wife who had little kids, Halloween kids or trick or treating. And she was sick as a dog, we should throw it up. My wife was had that the week before. My wife had a bunch of patches, these nausea patches. They’re like, dude, they’re like $500 apiece. I mean, they’re really, really expensive. And my wife had like four of them laying around, and she didn’t have insurance. You know, we went into the box, and I took them over there and said, You’re taking these, you know, my wife had insurance, they were free to my wife, for people in this circumstance where a drug I mean, transportation, your base core issues, I saw stuff it you know, inside the perimeter as the, you know, the Ravens bill that would say, inside the walls, where people had needs, they’re in the bed, they’re there. And the nurses look and say, sorry, you get the gold, you get the silver, sorry, you don’t get metal, you know, like I earn these kinds of resources. I saw people battling alone alone, no caregiver, no one, there may be somebody that will come once a week and visit them. And they’re, you know, walking around trying to listen to doctors on rounds all of that every day. But the needs of everybody their emotional needs. Everybody has that. Right? But then there’s the real, I’m sick, I can’t afford the medicine that’s going to ease me and I hope your organization has some some, some thought on that as well. Well,
Janice Wilson 13:52
we try to do the best that we can do. And the way we can accomplish our highest objective is through the support of individuals. Sure. So you know, our biggest thought is, if you participate, if you become a donor, then we’re better able to help more people. And we invest on average about $225 per patient we assist. So it’s like you’re talking about the price of a bowl ticket. Right? You know, how many, how many patients? Can you help for the cost of a $15,000? Seat?
Mike Rosenfeld 14:22
Yeah,
Janice Wilson 14:23
think about that. I’m thinking about or what’s what’s your commercial costs on a game? Millions of dollars, right? Just give us a slice of that tiny bite.
Mike Rosenfeld 14:33
Well, let’s talk about that. I’ve in my career worked with a lot of nonprofits. So there’s, I’m not going to say just two challenges, but one is the the funding and the raising of funds, which is huge, because without that, you can’t help people and the other and I’m sure we’ll talk about that because I’m looking at your domain name and your website. So I’ll talk about make sure we get that across. The other is getting the word out that that you exist and that you can help people Talk to us about how, how you do that? How, like when my wife was going through it, we were fortunate enough, as you were to have insurance and, and but how does someone know about your organization? Do you talk to medical professionals and they tell their patients to do what type of marketing questions.
Janice Wilson 15:19
I wish we had the wherewithal to stand on top of the highest mountain broadcasts the brightest beacon yellow status we can to the biggest megaphone until the entire state that we’re here and we’re open for business. Why unheard of? Well, if you’re a man that I had earlier, connected, regrettably, we don’t have enough money to fulfill that kind of demand that we would bring on ourselves. So we work very quietly, with 31 hospitals throughout the state. And we work with those hospitals to refer their patients to the support services that we provide. Now God willing, to the degree that we’re able to grow, and we’ve been around for 20, some odd years. But the bigger we get, then the more people we can assist. But right now we need to manage our marketing so that we can satisfy the results of those marketing efforts. Because
Mike Rosenfeld 16:09
every dollar where you’d rather go into a patient’s pocket then right marketing or so we’re
Janice Wilson 16:14
grateful for opportunities like this. Yeah. airwaves, big audience, good supporters. Thank you. Jason
Nestor J. Aparicio 16:20
Wilson is the executive director of the Red Devils supporting breast cancer families are right here in Towson, right, your Towson company. We
Janice Wilson 16:26
are we’re statewide company.
Nestor J. Aparicio 16:28
But based here, based here in Towson WNS She’s based in Towson. So there, Pappas, I know there’s Cockeysville, but it’s upper Towson is what I would say. We’re out here doing a couple of Super Bowl. It’s crabcake row. Um, so events. There, I see Do you have a big game, do you? Is there something folks out there can do? We do?
Janice Wilson 16:49
We’ve got a couple of things going on. We realized, as I said, on public donations to sustain our mission, we’re doing an online raffle for a week in Ocean City. Nice. Ocean City raffle. The week is July 12. You can enter on our website for the Ocean City raffle are good friends at Riptide are doing a guest bartender fundraising night for us on Fat Tuesday. So that’s the 13th we have our friends out at the hard yacht cafe in Dundalk are doing a chili cook off show up
Nestor J. Aparicio 17:21
I was gonna say don’t talk bad dog and then sometimes there’s like a punch line. No, only I’m allowed to do that because I’m from Dundalk. So the kindness of strangers hotkeys will do it was broadcasted in Dundalk do that the other day, the kindness of
Janice Wilson 17:35
strangers showing up for events make a huge difference. Well,
Nestor J. Aparicio 17:39
we appreciate you coming out and being a part of the show telling us about what you’re doing. And Mike showed up sat over there quietly at soup. I don’t even know he’s here. Get up. Here’s what the colos me colos he sits down and of course, serendipity would have it. It’s something that near and dear to him. So you’re in the right place at the right place.
Mike Rosenfeld 17:59
I have question what is the web? What is the web address? The
Janice Wilson 18:02
web address is though Red Devils in d.org. Okay.
Mike Rosenfeld 18:08
So I see that fixed. Okay, red and I see the empty at the end. Is this a chapter? Or is this a Maryland only thing?
Janice Wilson 18:16
We are Maryland only we have aspirations. Okay. There’s, there’s about 5000 people who are newly diagnosed with breast cancer each year in Maryland, right now we’re only able to service 10% of them. Once we service, all of them, then we can move on to other states. What’s our
Nestor J. Aparicio 18:34
most common thing that you do for folks? transportation, transportation? Okay.
Janice Wilson 18:37
Yeah. Do you know what’s growing is, you know, rents and mortgages. Okay. But transportation by far is a big need. Most
Mike Rosenfeld 18:45
of my clients that are nonprofits aren’t aware. Have you heard of the Google grant? The
Janice Wilson 18:52
Google Ad grant? Yes. Yes, you have it. We do not have it because for some reason we had challenges getting approved for it.
Mike Rosenfeld 19:01
Okay. I tell you what, I mean, it’s taking your card. This This wasn’t planned. Every year I we donate our services to a nonprofit, I would be more than happy to shepherd you through the process. I can’t guarantee it. Although I am 100% and helping my clients get the Google grant and take a look at the site to see what we can do to help you get the word out a little bit. I’m weeping Don’t Don’t weep. No. He was he was weeping when he told the story about the patch. Don’t make me weep because I’m a salt. I’m a softy. But it would be my pleasure to do that your mission is obviously even if you don’t have someone like me, whose spouse everyone knows someone who’s who’s dealt with this. I feel fortunate. She’s healthy, happy in the best shape she’s been in her life. So we’re one of the lucky ones. So I’d be more than happy to thank you make sure so we’ll connect after this.
Janice Wilson 19:57
Thank you.
Nestor J. Aparicio 19:58
Now you’re gonna get me weepy. All right. Gotta take a break. Mike’s here. I’m getting rid of you people were getting I get him. I’m gonna get Robbie up here talk about the orange. He’s gonna make me cry because he was getting sold. So
Mike Rosenfeld 20:08
he’s gonna make you cry because of that.
Nestor J. Aparicio 20:09
Yeah, we laugh with joy. I mean, okay. Oh, no, yeah, yeah, tears of joy.
Mike Rosenfeld 20:14
I was like, I thought I knew you. And Joy makes perfect sense your story
Nestor J. Aparicio 20:18
about what I did this week. You haven’t been on the show in a week and a half. It’s been a bit alright, so I told the story earlier, my wife and I went to dinner to cost us on Saturday, because I thought he’s my tech guy. So bear with me here. I thought we were going to be using like Wi Fi and using Ethernet instead, I got to 5g it’s been fine, but I didn’t stream video because it was a little, you know, just felt like it was going to take a lot more juice than I have to get vide live video. So we’re live on radio. We’re taping everything. You’re going to find this Baltimore positive for the red Devils and every piece we’ve done. There’s going to be an audio vol piece of video will be usually you know, like do but I went to cost us thinking I needed to do a survey to figure out where their Ethernet was. I didn’t so I just did what anybody else does a crab period last fried shrimp. I had a beer, you know was games where we had fun. And on the way out boy said let’s stop drugs and get some booze. I’m like, Alright, let’s get some booze. So we stopped by and I had asked Wendy brown fine two weeks ago, right when the thing happened on Tuesday, Wednesday morning. She’s my first guest on Wednesday morning. She’s cannabis curio wellness foreign daughter said, I really like champagne. Is there a champagne of cannabis and we chuckled, we laughed. So now I’m in the liquor store and I’m thinking I want to get something that’s not champagne, but would feel celebratory something that I can look at at dinner every night and think the minute the Oreos are really sold. Really the minute I get my press pass back and I’m at the press conference. I’m going to open it up to celebrate, and I decided to get a bottle of red blended wine that I’ve only had. It was way more expensive than I’ve ever spent for a bottle of wine. And it felt like a special occasion. And I Marvin Lewis buys me expensive wine he bought the prisoner the prisoner to red blood $60 bottle of wine. I spent 60 bucks on it. It’s caught it sits right next stares at me is I’m having dinner every night in my house. And I’m going to release the prisoner when the Oreos are sold. So that’s going to do that this week. Good for
Mike Rosenfeld 22:21
you. You should put that on camera. I’d love to see it. I’d love to see when you open the bottle
Nestor J. Aparicio 22:26
was inspired by the guy that went down there let off a sparkler and he had he popped that thing and it was like confetti. I
Mike Rosenfeld 22:33
expected a gaggle of people to join him. I kept tuning in to see if he was still by tweet up. Yeah, I mean, I should have been that should have been I was in Detroit at the time, but we’ll talk about that
Nestor J. Aparicio 22:43
yoga class man. But Robbie’s here, I’ve just given you my we all know where we were when you know, we will get sold
Mike Rosenfeld 22:50
you and I were texting back and forth before you officially went on record to do it to say because you’re my guy to the resources. Is this real? Because it felt
Nestor J. Aparicio 22:59
journalists of our real journalist I’d be in Las Vegas with the rest of you. I wouldn’t be you’re promoted to Red Devils. You’re a real token. Right? I wouldn’t be here doing this work. You know,
Mike Rosenfeld 23:08
we know what you are.
Nestor J. Aparicio 23:11
crabcake row a cup of Super Bowl. I next year. I mean, me too. One One. Roman numerals Roman numeral two next year. Absolutely. Mirror lottery sends me out. I do feel like Oprah page. Here. Have one. There you go. One for you. One for you. Like Oprah, are you gonna take it? My thanks to Janice Wilson from the Red Devils. You can find them. I have the right web address here though. Red Devils md.org. She is in Taos and she’s the executive director. She’s doing good things. God forbid anything happens with the breast cancer thing keep us in the back of your mind. You got help here if you need it. Alright, I got superfine needed on the Pappas and Cockeysville Robbie Jr. is going to come up here for Robbie’s first base. We’re going to shed a tear for the old times right underneath the Adley rutschman jersey and gunner Henderson and this beautiful mural we have we’re Pappas cockys will come on out. We’re doing it for the Maryland Food Bank. Very, very simple. You bring stuff in the Maryland food bank, you get a cup of soup or bowl for free. You feel good. I feel good. Of course. It’s 60 degrees. Nobody wants soup today, but but I thought it was gonna be cold today. But you know, I hope it’s cold in Kansas City in San Francisco and these people that are having fun. We’re back for more. We’re at Pappus we’re not in the Super Bowl, but we’re having a cup of Super Bowl
