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Sometimes we delve into sports and fiction like Maxx Crosby coming to Baltimore but this time on the Maryland Crab Cake Tour, Bill Cole joins Nestor at Massoni’s to discuss the future of energy, artificial intelligence the and reality of an autonomous future that’s arriving as fast as a driver-less vehicle.

  • [ ] @Nestor Aparicio – Load existing voice recordings and all prior commercials into the AI cloning tool and generate sample commercials using the clone.
  • [ ] @Nestor Aparicio – Obtain the new Maryland Lottery art-themed scratch-off tickets featuring the four contest winners and distribute them to listeners during April around the start of the baseball season.

Maryland Crab Cake Tour and Energy Discussion

  • Nestor Aparicio introduces the Maryland Crab Cake Tour at Massoni’s, sponsored by the Maryland Lottery.
  • Nestor mentions the presence of Bill Cole from Cole Roofing and Gordian Energy.
  • Nestor and Bill discuss the recent trades involving the Baltimore Ravens, including the trade for Max Crosby.
  • Nestor expresses frustration over losing football players and the need for a pass rusher.

Challenges in Football and Business

  • Nestor and Bill discuss the importance of the offensive line and defensive line in football.
  • Nestor mentions the need for a pass rusher and the impact on the team’s performance.
  • Bill compares the salary cap in football to the competition in the roofing business.
  • Nestor and Bill talk about the challenges of working in extreme weather conditions, such as heavy snowfall.

Impact of AI and Technology on Business

  • Nestor and Bill discuss the potential of AI in improving business efficiency and reducing costs.
  • Nestor shares his experience with AI in creating commercials and content.
  • Bill talks about the potential job loss due to AI in various industries, including tech and real estate.
  • Nestor and Bill discuss the ethical implications of AI and its impact on the economy.

AI and Democracy

  • Nestor and Bill discuss the influence of foreign money and AI on elections and democracy.
  • Nestor expresses concern over the manipulation of elections and the impact on democracy.
  • Bill mentions the historical manipulation of elections and the role of AI in modern times.
  • Nestor and Bill discuss the potential of AI to alter video and audio, creating misinformation.

AI in Everyday Life

  • Nestor shares his experience with AI in planning trips and getting quick answers.
  • Bill talks about the efficiency of AI in business tasks, such as creating sales frameworks.
  • Nestor discusses the potential of AI to automate tasks and reduce human intervention.
  • Bill mentions the challenges of implementing AI in various industries and the need for human oversight.

Solar Energy and Commercial Roofing

  • Bill explains the benefits of solar energy and the challenges of implementing it in different scenarios.
  • Nestor and Bill discuss the economics of solar energy and the regulatory structure.
  • Bill talks about the importance of distributed generation and the potential of solar panels on commercial buildings.
  • Nestor and Bill discuss the impact of solar energy on the environment and the future of energy consumption.

Ravens Trades and Future Prospects

  • Nestor and Bill discuss the recent trades involving the Baltimore Ravens, including the trade for Max Crosby.
  • Nestor expresses concern over the long-term impact of the trades on the team’s future.
  • Bill mentions the importance of having a pass rusher and the potential impact on the team’s performance.
  • Nestor and Bill discuss the strategy behind the trades and the team’s goals for the upcoming season.

Personal Reflections and Future Plans

  • Nestor shares his personal experiences with AI and its impact on his business.
  • Bill talks about the potential of AI to revolutionize various industries and create new opportunities.
  • Nestor and Bill discuss the future of AI and its role in shaping the economy.
  • Nestor expresses his excitement about the potential of AI to improve efficiency and reduce costs.

Final Thoughts and Closing Remarks

  • Nestor and Bill discuss the importance of staying positive and adapting to new technologies.
  • Nestor shares his appreciation for the Maryland Lottery and GBMC for their support.
  • Bill talks about the importance of innovation and staying ahead of the competition.
  • Nestor and Bill express their excitement for the future and the potential of AI to transform various industries.

SUMMARY KEYWORDS

Maryland Crab Cake Tour, energy costs, spring thaw, Baltimore Ravens, Max Crosby trade, pass rusher, salary cap, AI technology, job deletion, solar panels, net metering, commercial roofing, Maryland lottery, GBMC, sports radio.

SPEAKERS

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Nestor Aparicio, Bill Cole

Nestor Aparicio  00:00

Welcome home. We are W, N, S, T, am 1570 task, Baltimore. We are Baltimore, positive. We are positively here in Perry Hall, the hall, Perry Hall. We’re here at missoney’s known Greg Missoni long time. Nicole just came in. She made me a crab cake. And she said, we don’t have crab cakes on the menu there, but I make so she made this is a mama Masoni crab cake here. It’s all brought to you by friends at the Maryland lottery. We’ve had a lot of activity with this guy here, Bill Kohl’s here from cole roofing and Gordian energy. We have been sending out one attacks, two attacks, three attacks, four, five attacks, six attacks, seven. We’re losing football players Friday night. This Max Crosby thing happens and you sponsor the tech service. So it’s been pub, a little red lights going on. Let me see if Luke sent me anything else here, as we

Bill Cole  00:47

said, As aragus, I do like asparagus with

Nestor Aparicio  00:51

some of that asparagus. So, no, no, we haven’t lost anybody yet. The Linder bombs and the Isaiah likelies. It’s been

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Bill Cole  00:59

as a GM, if you give away two first round picks, right? Does that mean that you, like, don’t have confidence in your picking?

Nestor Aparicio  01:09

No, it means I need a damn pass rusher right now. That’s the only and I’m not gonna get one right four times, the only piece. And next year we’re gonna win the Super Bowl, so they’re gonna pick 32nd Yeah, yeah. And, you know, as I’ve said, I like that. I had JT the brick on and before he even got into it with me, he got into the, you know, Sarah goose laid on cannon and gave it. Of course, they did. They ever go submitted that 100 times before he died. So they don’t like us. Now, they have our pick, right? So they really don’t like us, right? So, like, they need bad things to happen to the Baltimore Raven so they can get a better pick out of that. I don’t know that that’s going to be the case, but I think the ravens are a better football team, but part of that was Linder bomb for Max Crosby. And I’m like, oh, so they traded. That’s a trade. And looks like, what the damn trade? They had two first round picks in that deal, right? So it wasn’t really like that

Bill Cole  02:01

I don’t think, you know again, we’ve, we’ve probably played the game where you talk about the O line and the D line is like the UN, you know, unspoken heroes, and really, what takes you to the Super Bowl? So I don’t know. I mean, I think he’s pretty good.

Nestor Aparicio  02:15

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So they’re gonna miss Tyler. They missed Matt Burke for years. I saw Jeremy zuda play. I saw Geno grad Koco’s key. There’s a reason they felt like they needed to use a first round to protect Lamar to have, I mean, Center’s calling out Mike lineback,

Bill Cole  02:35

especially for us. Like that guy pulls as much as anybody and like, that’s, you know, like, okay, so when you’re young football coach, like, we don’t pull the center in high school, yeah? Like, you pull the guard and the tackles, sure, but like that guy. I mean, I think that’s, that’s not great look. I don’t disagree with the missing piece being the pass rusher. Like, you think that positively affects, like, everything, though, everything you do correct

Nestor Aparicio  03:02

This is you taking somebody off of a roofing job as your best guy and putting them somewhere else. It diminishes your first turn. You know, I mean, where it is correct, but they have a salary cap, and you don’t have that at Koco’s been our friend here for going on 30 years. And of course, um,

Bill Cole  03:20

this technically, technically, we do have a salary cap, right? Because it’s a I have competition, and people can only pay so much for a roof, and then there’s some other guy who’ll do it cheaper. So all that modeling, like what I can pay guys and what the crew costs, and all that like that goes into the equation to figure out. So yes, no one, there’s no governing body that says this is the salary cap the market. Yeah, same thing with sports radio, yes, fun,

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Nestor Aparicio  03:49

the roofing thing and the weather things you

Bill Cole  03:51

brutal, yes, from brutal, like, we, I mean, we, it snows 12 inches in Maryland, like it’s happened plenty of times in my life, but it’s usually 50 degrees three days later and the snow’s gone. This one, it went to 20 degrees for

Nestor Aparicio  04:07

like two we do right now. Yes, you go into the plowing business like

Bill Cole  04:10

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everyone else. No, not too much, not too much. I mean, eventually. And then there were some cases where some customers were concerned about weight loads or the fact that there was another storm on the backside of that. And, like, how does the water

Nestor Aparicio  04:23

do this where you have a job halfway in, yeah, and a foot and a half snow just shows up on your work. Like, literally,

Bill Cole  04:30

you just don’t do anything for a while. That’s what you do. Literally, yeah, it’s like, covid, yeah, kind of for covid. We worked code, we were essential, I mean,

Nestor Aparicio  04:41

but it’s, it’s worse. They go, worse to go, Yeah, well, I mean, I think the same thing would be true for missones. You get a foot and a half of snow the parking lot. Nobody can get here, nobody can get out. You can’t sell meatballs. I mean, fine, meatballs.

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Bill Cole  04:51

It’s the question of, like, Uber Eats and DoorDash, right? Like, can they do some of that business, like all of us are just, well, you know, magically shows up with the. Front door, like you can’t just do that, like it’s not even safe for the Uber Eats people out there, like you can’t just order off

Nestor Aparicio  05:08

of that, nothing you I mean, this was the worst, weirdest storm that four inches of ice on top.

Bill Cole  05:13

It was rough. It was rough. You know, look, every winter is tough for us. Like we’re always chasing a 12 month year. I’m always, like, pushing my people, like, we need to find stuff to do during the winter business to, like, floor and we do, we do some internal I’m looking around here to see if there’s, you know, like, we do some internal metal work sometimes, like that little stand over there. So we’ll do we if we can find work like that. It’s good. My guys are good, right? And then we spend the whole year like, digging out of the hole that we created. Because I need my guys when this when the weather breaks. So, you know, like, I got to find stuff for him to do. You can always sweep the shop so many times, right, right? So we stay busy,

Nestor Aparicio  05:49

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send him over to me. We’ll do some AI research together next winter. Bill Kolas here, we’re at missoney’s. You know, do you have, what do you have on your mind? I I’m about to do a little getaway here for a little bit to get my head away from things you said to me before we go on, you want to do the Iran thing you want to do? What do you want to do? Like, what’s on your mind? What’s on my mind is, like, how far this is going to go with the Epstein files and courts and this obvious criminal I mean, I know, I don’t know what else. I mean, it’s to everyone else around the world. It’s disgraceful. It’s, it would be laughable if they weren’t dropping bombs in trying to claim Greenland and threatening Colombia. And just, I don’t know what to say. It’s, it’s gone off the rails for me. I’m not shocked by that, I’m not you were very worried about me three weeks ago, being obsessed with it or whatever, but it’s sort of like this can’t

Bill Cole  06:48

stand right? Not upset with you, just, I’m always searching for action, you know? And like in these discussions, we can never get to act

Nestor Aparicio  06:58

well, there’s a no kings rally into notice, right?

Bill Cole  07:00

Yeah, I get it. I get it. But that like, so I’ll be honest, when

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Nestor Aparicio  07:04

you’re starting to try to rig elections, we’re really

Bill Cole  07:07

they’ve been rigging elections since the beginning. Buddy, yes, they’ll be, yeah, my mom,

Nestor Aparicio  07:11

when she was born, she couldn’t vote. So you should be with the people that are rigging elections. If you really believe in a democracy, we really believe in a democracy. If you’re a citizen here, you should want that person to vote. There’s one party that really doesn’t want they want as few people to vote as possible. They really do, whether they’re legal or not, that’s really what they want. And that is, that’s problematic. It’s problematic.

Bill Cole  07:36

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Yeah, I’m gonna avoid that slow pitch softball you just threw down the middle there. I’m going to tell

Nestor Aparicio  07:43

you that is at the heart of democracy, though, yeah. But I

Bill Cole  07:47

think that we kid ourselves into thinking that this is a like, a free, like, voting like, and it’s not influenced or controlled or manipulated like, it’s been controlled and manipulated forever, like, forever,

Nestor Aparicio  08:01

not by foreign money. That’s way, that’s

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Bill Cole  08:04

probably true. Like, certainly, that is, we’re a magnitude greater, right? So, like, maybe money, yeah, or the the foreign influence, like, yes, I would say for 200 years, or maybe 150 years, the influence was all internal, right? It was, look, go. Watch, died by lightning. I think it’s called on Netflix. It’s about the

Nestor Aparicio  08:28

Russians weren’t trying to get Nixon elected. You, I’m saying, and they and at that point, they had no sophistication to try to get Nixon, I don’t know the media. They didn’t have the money. There was no Facebook, there were no troll farms. They had no their only way to affect America was to find spies that could affect things. Or if you were trying to take down the Twin Towers, you would plant people here who were essentially spies. I mean literally, those guys that took down the towers, that took the training. They were spies sent to do damage in our country. That was chaos with, like, get smart, yeah, I’m saying like,

Bill Cole  09:09

I don’t, I don’t know enough to know, like, the Nixon timeframe. I feel more comfortable talking about what was the Leonardo, Leonardo DiCaprio movie, Titanic. No gangs in New York. So there’s like a scene and seen a movie in 30 years. Well, this is a good one. This is a good one. So there’s a series in there where they’re voting the politicians, and all the gangs are running around, grabbing people and taking them to the polls, pulling them out, cutting their hair, shaving their beards, taking them back to the poll again, like, like, historically, elections have been manipulated since the beginning of time. So again, I’m more interested to talk AI than this, only because I feel like that is actually fundamentally more impactful.

Nestor Aparicio  10:00

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Right? Basically blackmail anthropic and chat GPT and Claude two weeks ago for war efforts. That’s where we are now. AI’s new and the hell does Pete headset know about AI?

Bill Cole  10:19

Well, seriously, that’s that’s a good topic. This is really this

Nestor Aparicio  10:23

one qualified people.

Bill Cole  10:25

I didn’t get to talk to anybody about this, but like, when I bid a government job, the specifications are identified, and when I submit my price, it is to meet the specifications that they asked for. Like, I have to deliver what they wanted, and that’s what my price is supposed to represent. If I miss something in their rules, they don’t not gonna pay me more. Right now, if they miss something and we find something that was unforeseen, sure maybe they have to pay more, but fundamentally they there was a contract and there was like a proposal, and somehow, like, when the government gives me the contract to sign, if there’s a clause in there that I don’t like, do you think they entertain negotiations around that clause? And I’m like, Oh, I don’t really think this is fair. We should scratch this out. They’re like, Yeah, okay, see ya. We’ll go to the next guy. But somehow the terms of service of Claude were used in this contract. So that’s almost like letting the vendor dictate terms to the government, which, in my universe, doesn’t exist at all. So how? So how do the terms of service of the AI platform end up in a contract when the government is saying, We want AI for these reasons, it needs to be able to do this, of which, whatever war, whatever the whatever the things are that they want. I mean, a part of the argument was like, it seems to be too woke.

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Nestor Aparicio  11:54

You can create something that could blow the world

Bill Cole  11:57

up, though. I mean, the whole thing’s Crazy, right? That’s why I’m saying that’s that’s more interesting to me, and the articles that I’m reading are all about. Well, that’s

Nestor Aparicio  12:04

where we get into Facebook and Twitter and Nazi boy, buying Twitter a couple of years ago and completely wrecking it for political reasons, all of his money because he cared that much about and now we find that he’s in the FC. We find that these people really are criminals in a general sense, and they’re using government to shield their criminality, especially in regard to Epstein, but in regard to like, buying and selling government contracts and how much money and influence you could have. The Twitter thing was about and Facebook as well about buying your mind, right? That’s where the Russians, they had no ability to do that. 1965 1985 Cold War. The internet has been weaponized from an ideological standpoint. It’s what Trump is, I mean. And now AI is going to alter video right, right, right, and alter my lips. That has me saying pro Trump things, or, you know, or you pitching for your competitor, or

Bill Cole  13:07

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it’s a hockey stick. It’s a hockey stick. Curve of change, right?

Nestor Aparicio  13:10

So, so, because that’s how powerful the AI, and we’ve been talking about this for even if

Bill Cole  13:15

you go back to those early days that you’re talking about there, there may have been influence, right? But it came in the form of pamphlets or, like an article, right? That they could have got,

Nestor Aparicio  13:26

like something not having a club on,

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Bill Cole  13:29

sure, correct? And then all of a sudden, right? You get the internet and the hot worst, right, like you see, right?

Nestor Aparicio  13:36

Let’s get together so the internet opens that up. Marks here the other an hour ago, right? And they had this problem at the mall at White Marsh. You heard about that? They had kids problems, sure, you know, Taser whatever, right? Rumors, somebody got shot. Nobody got shot, right? The Internet, right? And then I said, he said to me, well, the mall and the police knew hours before that these kids were coming. Well, of course, they were on Tiktok or whatever, saying they’re coming. Sure. I said to him, we were little shitheads at the mall when I was a kid. Now, we didn’t have guns, we didn’t have like but I lived across the street from East Point mall. I am the rat that made the mall and all my friends, we all got thrown out at various points for getting in the fountain, hitting on the wrong girl. We weren’t there to shop. We didn’t buy enough pizza and ice cream. We were loitering. Sure, there’s a word for that, right? So, and, you know, and Joe Elliot’s probably the number one, but we would go to the mall. Have problems. But here’s the thing that would happen in a neighborhood right before, none of us had phone lines, because our parents, some of the girls would get their own private when you had your own private line. Some kids in school, some girls would have their own line because they were on the phone all night and piss their parents off, right? So they get a second phone line, right? Like, literally, I’m going back to the 80s and 90s. Oh yeah, I distinctly when I had marks here. I’m thinking about troubles tomorrow. I’m thinking about all that stupid stuff we did. I’m thinking. Yeah, we went to the mall to find each other, right, right? We literally, I’ll meet you at the mall where, ah, we’ll just be walking around. We’ll be looking for girls. We’ll be at the arcade. Well, you know, wherever the mall, right? You know, getting a cookie, whatever we’re doing, record shop, sure, where I work. Sam, that’s gone now. So you reach for the beach, the ability to organize, and the for proud boys, yes, or for troublemakers or for a book club, yep. You know that didn’t exist, and now it has been overtly politicized, purchased by Nazis. Elon Musk,

Bill Cole  15:40

well, they still maintain that the good outweighs the bad, right? That’s their primary argument. When you when we start to talk about, like, the algorithms and how they’re, like, ruining all our kids brains and all that stuff, like, Yeah, but the good outweighs the bad, right? Like, reconnecting with someone that you knew in elementary school is like, the good.

Nestor Aparicio  15:59

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Well, that’s the AI thing for me, is it good outweigh the bad for me 90 days in? Yes, very much. So, I mean, it has made me a much more powerful business owner. It has made me get answers so much more quickly, in saving me time. It’s a year and a half, two years old for most of us. In using it, it’s six months into, like, real maturity where, like, it’s not hallucinating on me, not I’m trusting,

Bill Cole  16:27

and we still know that’s immature, but, but maturity relative to trusting,

Nestor Aparicio  16:31

it to help me plan trips, to get things done, to get answers I want not to cut corners, because I’m not cutting a corner. Cutting a corner means like you’re doing it cheap, or you’re doing right, like I’m saving time. I’m not cutting

Bill Cole  16:44

corners, so I’m gonna do this not I’m not gonna do this justice, right? But I’ve read this article and, like, the premise of the AI around this concept of job deletion, right? Okay, and you know, we’re all smart enough now to know that it like, it’s the white collar jobs, right, that are going away, and it’s starting in tech, like in the coding, right? Can code better than humans now and then. Humans got to scrub it afterwards, or whatever, but we’re on this path. So the story I read, which, again, I’m not going to do it justice, it justice.

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Nestor Aparicio  17:21

It can plan a trip quicker than any travel agent possibly. Okay, yeah,

Bill Cole  17:25

so that’s great. Hold on to that thought. So it’s taking out all these coder jobs, right? And then the companies that are benefiting from that, right? They’re gonna see stock market improvement, right? Their prices go up. So everybody’s gonna be so happy. And it’s look at all this efficiency we’re finding, right? Yeah, okay, so then it starts to move into other jobs, like you said, travel agent, that’s a good one. Real Estate, right? There’s lots of people involved in those transactions that, if they figure out how to automate it, right? Like it serves you up the houses you go watch

Nestor Aparicio  17:57

Uber taxi drivers in New York, right? Yeah. So you

Bill Cole  18:01

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start to go through all these different industries, and you see the job loss and like, the problem with this faster, better version of these companies is that there’s no consumer making a wage that then goes out and buys the other services in our economy. So, like, if this person loses their job, and the AI does the work, and, you know, there no one’s

Nestor Aparicio  18:28

the ballpark, correct, correct, yeah.

Bill Cole  18:30

So there, this story was all about sort of this, like, cascading of events. I’ve had

Nestor Aparicio  18:36

three or four people that have some of the more Doomsday, yeah, part

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Bill Cole  18:39

of this. And they look the guy, the guy sets up the article, like, hey, look, me and my buddy were just kind of pulling on this thread. It’s not really meant to scare you, but it’s like, here’s here’s where we went with this. And it was pretty interesting from the idea that 30 to 40 somethings, right, are prime consumers. They make up the primary economy that exists, because America is generally a services and, you know, we’re not exporters, right? We’re importers. We’re consumers. We buy all the crap. We you know, we don’t really make a lot of the crap. We just buy it, and then we help each other fix the crap when the crap breaks. So, like, we are a service industry, a service economy. And the primary concept was, it was like ghost GDP, right? That like, you’re not actually creating the services, because there’s no one to buy those services. Well, at

Nestor Aparicio  19:30

some point somebody is going to have to, you know, grow the cotton and grow the cucumbers and grow the tomatoes and pick the tomatoes and get the blueberry

Bill Cole  19:37

and we have your own tractors that are doing that now, and it’s got computers in it. And, you know, my buddy, he’s got fun, he’s got this tractor. You get to sit in, you know, this computer’s fancier than the computer I use every day. He just kind of sits in there, and it kind

Nestor Aparicio  19:48

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of does the work I’ve been in a car that drives itself, yeah, you know, I mean, like, this is moving fast.

Bill Cole  19:53

So, so if the AI can figure out which delivery service is willing to deliver your food, cheapest. And then gets the order, and then the people bring it out to the the way Mo and puts it in the front seat, and the way mo drives it to your house. There’s how many people just got cut out of that equation that were consumers. Like, that’s the part that is concerning to me. Is like, if there’s no exchange of value between humans, then what is the actual

Nestor Aparicio  20:27

economy? Yeah, the economy is we envision it Sure, right?

Bill Cole  20:30

It changed. It’s really fundamentally different. It’s really sort of like, I don’t get scared so like every economist that I’ve ever listened to, all the futurists, all those people, right? They love their charts and their graphs and supply and demand and all these rules, and I dig all that. But every one of them doesn’t have a chart for human innovation, human adaptation, the invention of stuff like they don’t have a choice.

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Nestor Aparicio  20:57

I think for me, if anybody’s played with it, to the extent I’ve played with it, and it’s couple percent of the people at this point, because people I talk to are everybody on my side of the aisle, on the left side of the aisle, the people that are really left. I hate it. I hate it. It’s awful. It’s harder. I’m never gonna touch it. I’m like, All right, man. Like, I don’t know where you’re gonna get a job.

Bill Cole  21:22

How do we how do we politicize AI wasting your time? You want to waste your time

Nestor Aparicio  21:26

and you want to save them. I don’t want to waste time, but I don’t want any AI. And I’m like, this reminds me of me when my kid texts me in 2003 four, and I had the little envelope at the top of my flip phone looks

21:43

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like an envelope. What is that like?

Nestor Aparicio  21:45

Oh, that’s text. We just text each other all the time. That’s what we’re gonna do. I’m like, I will never text you, right? Call me, never. And then within 18 months, I had a bunch of old white guys in my life that were calling me. I’m like, you haven’t caught on like we

Bill Cole  22:02

right call. I remember when I was talking to you. I don’t know how long ago this was, but your voicemail literally said, don’t leave me a voicemail. Just text me like that was the because

Nestor Aparicio  22:11

I don’t want to go listen. I

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Bill Cole  22:12

got you. I totally understand. I totally understood. And all that

Nestor Aparicio  22:15

being said, You’re gonna spank me, because if you were my AI guru, and you’re in that space. I hit Rosenfeld two weeks ago at web connection. I haven’t even begun to maximize the easiest, easiest, low hanging fruit. So when I created my clone back in November, my clone knows everything about me. And if you’re in the AI space, you know this, right? So and me being a public figure, where all of my work, everything I’ve ever written, energy I’ve ever done, huge advantage, piles up on me in a in a good way. Not it’s a good thing, sure. The first thing it said to me, all right, let’s go. I’m AI, let’s we’re gonna get you going give me your voice right now. It’s the first thing it wanted to do, because it wanted to create commercials, create content, do the thing I still it is literally, I’m about to go on vacation, and it’s on the top of my list. Do you think I have any tape I could feed it? So I have to ask it. Do I want it to be the conversational guy I am with you right now, which is what my show sounds like when I’m with you, right? Do I want it to sound like books on tape? Do I want it to sound like, hey, come to Casas. You join me. We’re gonna have some gun game. So there’s all of these 90s DJ there’s the commercial voice, there’s the somber, sorry you lost someone. Voice, yeah, that calm.

Bill Cole  23:40

It needs to be smart enough to know the content I

Nestor Aparicio  23:42

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so I’m trying to give it my voice as a natural thing, but my voice is affected from commercial to radio to when I say to my wife, Hey, honey, I need some toilet paper in here. You know, like, like, whatever my voice is. Had I done it in November, I would have given it to chat, G, P, T, by the time I got to January, my AI guru gave me the 11 labs, or whatever, the the one that does it, Ninja, sure. And also said, now you need to give your video clone too. I’m like, what? All right, so wants to create the video clone of me, right? Yeah, where I could do the show or be on a bar stool and telling jokes, and then it’ll take anything I give it that are words and recreate it in whatever way I want. So if I want to do my show from a background that looks like the Comedy Store on a stool. It would create it based on the transcript, and it would create it so incredibly lifelike that you would be duped into thinking or listening to me. But you’re not right. I haven’t done any of that yet, and I could, I could, well, I I get a button. Right now refresh all of my commercial.

Bill Cole  25:01

I wouldn’t give you a hard me doing it. I don’t give you a hard time about that, because for me, I the way, I the first step in that. And I don’t know where our lawyer friend is when we need him, but it’s like, how do you miss might not be his bailiwick, but like, how do we trademark your voice, your likeness. Oh, you know, and I L to protect that, because once it’s out there, like, sure, I think you’ve you want to believe that it’s

Nestor Aparicio  25:30

take a Barack Obama’s voice right now and put it on Donald Trump’s lips, moving with Adams every Monday morning football coach, I understand, like, we’re way past the point. Now we’re at the point like the election 10 years ago. Do you know it’s the Russians that own the Confederation? So is their Patriot acted? You know, with 400,000 members, people are duped into a lot of things, and gullible into a lot. I mean, I think the guys gullibility.

Bill Cole  25:57

This has to get, like, five years down the road, and the Supreme Court will take it up, and they’ll decide who gets protected. Here’s what I

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Nestor Aparicio  26:06

want to do. This is my thing. I want to see. I’m going to I’m going to kick the machine. Okay? I’m going to give it my voice. I’m going to give it the commercials. I’m going to let them record your commercial. Cold roofing Gordon, all the things I’ve ever said here in all of my life. I’ve never had a commercial done fake, right? So I want to try it, see what happens. I think it’s going to work, and I don’t know that. Six months ago, I would have believed that. I don’t know, even in November, when the first thing my clone said to me, you go back to my first clone conversation. It’s all right, let’s run your business. I need your voice because it wanted to efficiency. It wanted to create that efficiency to say you don’t need to record your own commercials anymore, right? I haven’t done it yet, and I’m going to,

Bill Cole  26:50

I mean, I would say I feel like 97% sure that it’s good, fine.

Nestor Aparicio  26:55

Yeah, that if I send it over to you won’t know that. I mean, you could if you really want to know my client, what kind of fool you? I think I will fool you. Yeah, you. I think I will

Bill Cole  27:04

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fool I mean, I would assume as your client that you’re doing this, and so I wouldn’t like, yeah, that that sounded like you. That’s fine. Go with it like, whether it’s you or not, I do I care

Nestor Aparicio  27:14

15 years ago when I was longer than that. No, it’s almost 20 years ago, but let’s say between 15 and 20 years ago when I created w nst.net and you were in my life right around that point, you were running your family’s business. You and I were doing the smart CEO events, 2000, 789, because Brian Billick came into the partnership, 910, in that range. Before Brian came to my company, I had charged a young lady in my company with going over to the best buy in the Apple Store and trying to figure out the dragon voice. Because what I wanted to do was take all of the hosts at the radio station and record, because we were recording a lot of it anyway, sure, yeah. We got to the point we recorded everything and played 12 and 12 we would play drew Forrester at 6:05pm, yeah. Because I didn’t want to run overnight ratings, I thought

Bill Cole  28:04

it sucked. Those guests would never let me do any

Nestor Aparicio  28:07

of that. So, so the idea was, for me, if we could transcribe what they were saying, those words, could then come to the website, and we would have written content, right? We have moved to the point now where we’re way beyond we couldn’t get it. Here’s the problem with the software. It wouldn’t recognize everybody’s voice individually. I could train it to my voice, sure, but it wouldn’t it would the other half of this conversation transcribe.

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Bill Cole  28:37

And that’s worthless. I mean, today, like people who have never had zoom, or teams like the first time you’re on you’re getting notification to pick up whatever transcriber it’s going to know who

Nestor Aparicio  28:52

everybody is and how that goes into running your company, that you can have a conversation one of your senior managers have it recorded down with a summary and then send it to 15 people on his crew.

Bill Cole  29:05

Yeah, there’s, I’ll tell you what.

Nestor Aparicio  29:09

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It’s frustrating. People are using this really well,

Bill Cole  29:13

and they’re afraid of it. So

Nestor Aparicio  29:16

why I haven’t given the damn thing my voice and just said, go create the commercials. Gonna take me five minutes to do I have

Bill Cole  29:21

probably, I keep using the horse car scenario was like, probably why everybody held on the horses for a while, right? Like, I know this. I know this. That’s scary, you

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Nestor Aparicio  29:30

don’t you’ve been in a car that drives itself, and I’ve been in several in Phoenix last Wednesday, when I did the show at gertrude’s in the afternoon, and I called an audible to go see this REM band in Philly. And it was like, Oh man, this band are gonna play. I’m into it. Tickets were 50, but I’m like, All right, and I can move it, and I could get out of Gertrude early enough. And my wife, we moved to Dan Roderick show, and like, we’re gonna do it. And I’m like, Oh man, I’m so excited, so awesome. I got home, I changed, I got on the road. And I swear to God, I got on the road at 615 and I’m driving to Philadelphia to see a concert, which I’ve done 50 years of my life. And I got to White Marsh, and I called my wife, and I said, I don’t really want to drive like I want to go to the show. I don’t mind the time investment. I want to read my effing phone right now. I want to take a little nap, right? I want to get caught up, because I’ve been working all day. I got stuff to do. I want to open my laptop, and I want to be a Gucci bitch. I want to have somebody drive. And why can’t I have it? And I’m thinking to myself, just live longer, yeah, because when you’re 67 and you’re going to see the next Zeppelin cover band in Philadelphia. That’s great, right? The car will drive itself to Ocean City, if I live long enough, it will. It does it? Does it better than an Uber driver, right? Things better than you do. But how far away is that? I don’t know, but I know it’s here, right? It can’t be that far. How far away were we from sending texts to each other, and I told my kids, stop it. And then a year and a half later, everybody’s doing it, yeah. I mean, the AI thing’s gonna have this cliff where only I, you know, I only handful of people talk to me about it in that way. There’s gonna be a cliff where people are gonna see, I can take a picture of what’s in my refrigerator and just gonna give me a menu, right? And that’s going to be better than rooting around, right?

Bill Cole  31:23

I mean, look it, for me, it already, like, it just kind of solves all my questions now, now it can’t jump out of the computer screen and go implement things and like, can, you know, get motivated, to motivate the other people to do stuff so it but if I’m like, hey, I need the framework for my sales department by vertical, like, give me, like, let’s, let’s work through this. Yeah, in like an hour, I’ve got all that framed out in a way that makes sense for us.

Nestor Aparicio  31:55

Give us journalists, right, who, sure, what, where, why and when right to me, the piece on the AI that you’re talking about is the efficiency of the time, but also the confidence level of getting the best answer, but also the do it yourself part that I’m two left hands. I’m schnot, you know, I’m not Schneider. My wife has the tool belt. You’re much more technical in that way, because you’re a Handyman in that way. I don’t have the ability to do that. It will tell you how, sure, it will tell you how. And that undo itself is something I don’t know how to do that. I don’t know how to do that. I don’t know how to do like you, how many times you said I don’t know how to do that. Well, show you how to do it, even if it’s coding a freaking website, coding an app. That may be my big vision and my big dream for this business. It will do that in a way where, nine months ago, I was on the phone with people in India trying to do that so and it’s all over with in that way, you don’t need to worry about how to do it now and and you, and you, then you wonder, Is that possible? Is that possible? You can then ask it and say, Holy shit, that is possible, right? It is possible that I can do that. That part of it was the mystery of why I would go to an encyclopedia or go to the go to library. Look that up. How do I do that? Go to life. Go to library. Go to library. Like, literally, read a book on it. You got to read a book on how to do that. Well, they don’t have to read the book anymore, so that the book and tells you how to

Bill Cole  33:29

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do it. But that’s the societal change, fundamental change that is sort of in that conversation of the consumer and what we were talking about earlier, like, it used to be okay in your neighborhood, if you were the guy that went down to the library and got the book on bike repair, guess what? You got to repair everybody’s bikes because you were the only one that read the book. Right? Then the Internet came out and it was like, Okay, some people will read a little bit. They’re willing to do a little bit. You’re still the expert right at this point, you’ve now seen, you know, 4000 bikes in your day. So you know how to repair them better than everyone. You’re not doing too many chain replacements these days, because YouTube can help me do that. But like any kind of, like real bike repair, there’s people are still going to bring it to you, because you’re better at it than I am. It’s a convenience thing. It’s still part of this consumer account.

Nestor Aparicio  34:19

I always say to my wife, if something’s broken, the roof’s broken. You’re fixing it, right?

Bill Cole  34:23

So now, now I’ve taken away the need to go to the library, the need to have the information. It’s literally going to tell me step by step. And then I guess the scary part

Nestor Aparicio  34:35

for me, it’s give me a list of all the tools I need.

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Bill Cole  34:37

When that thing has an arm that it operates to like out the side of my computer

Nestor Aparicio  34:43

trip here, this knows the weather where I’m going. It knows how many days I’m might be a little chilly, even where I’m gonna have to do laundry based on because when you travel now, stuff the suitcase itself is $100 every time you get on. Plane, yeah, right. I mean, like, it’s crazy, so I’m packing light, and it knows, but it knows this the first time in my I’m 57 years old, I’m taking a trip where it’s literally telling me. It knows what can fit in a suitcase. It knows I’m a medium and not an extra large, like it just it knows how much the shirts weigh. It knows whether I’m going to break weight or not. So basically, it’s like an Amazon function for, you know, shipping my clothes on a trip. It’s a little too nuanced in that way, and you can go a little crazy with it, but when you think about the possibilities of what you can do,

Bill Cole  35:37

yeah, but with it, right? So the other part, like I said, I wasn’t gonna do that article justice. The other really interesting part is there’s some amount of buyer inertia that exists in our market. So once you have chosen to buy something from a certain place, and you build trust around that, you stop shopping, right? Once you

Nestor Aparicio  36:01

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find the brand you like,

Bill Cole  36:03

so and brands rely on that, right? Like, that’s why they have sales, right? Though, they’ll do a sale to get you the first time, but then it won’t be on sale again, because they they sold it at a loss the first time to get you into the clubhouse. Now you’re in the clubhouse. Now we start, you know, jacking it up, and then they finally get to break even. So if you can have aI

Nestor Aparicio  36:27

doing acquisition, customer acquisition,

Bill Cole  36:29

sure, if you could have aI doing the research for you so that you can buy at the best price all the time, that entire philosophy of how to make money on customer loyalty completely goes away, because it’s not my loyalty anymore, hasn’t I have nothing to do with it. I’ve turned that responsibility over and get what I get correct, and I don’t, and it’s not even that. Hey, I need cola. I don’t care what brand right? It’s gonna find and it’s gonna get it delivered to your house. Next thing you know, it just shows up the next day, or that same day, or whatever. And you paid the least price because it found the least price. You’ve paid the least delivery service like because it can do

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Nestor Aparicio  37:14

all that. Was that hotel thing 20 years ago to came along, where everybody would bid on the hotel the spot the other one was doing it. Price line.

Bill Cole  37:23

Price line, yeah, sure, Trivago or whatever, yeah, whatever those type of auctions are, yeah. Look, I don’t know this article was enough of those interesting, like, sort of things where I was like, okay, that I hear that, like, I do have fire market

Nestor Aparicio  37:39

is for tickets, right? The day the Springsteen or rush on sale. It’s if you want it now, you’re gonna pay this price you wait till later. Might not be available scarcity, but if it is, man, we’ll give it away. You know, like, and if we’re willing

Bill Cole  37:50

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to watch or miss the first five minutes, you can probably get a little bit cheaper. Kind of reminds

Nestor Aparicio  37:54

me of my Pennsylvania Dutch getting new donuts a second day. Bill Cole’s here. He’s called roofing accordion energy. Tell me what you do. And getting on roofs in the you know, the sun’s out today. This means I can get them solar panels.

Bill Cole  38:05

Because, yeah, beautiful day today. Yeah, so Commercial Roofing doing a lot of repairs after the winter we had a lot of you believe you were even pitching my thaw, my thaw, freeze cycles that I explained to you. You know, when it starts melting, and then it freezes, and it starts to bust stuff apart. Like, we’re fixing a lot of that nowadays, moths

Nestor Aparicio  38:24

flying around, or pissing me off from the from the attic, but they’re just,

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Bill Cole  38:29

they’re just birthing from everywhere. When sun comes out that first time 70, there’s bugs everywhere,

Nestor Aparicio  38:34

okay, but, yeah, and commercial solar in the woods. Now, I don’t know, you

Bill Cole  38:38

know, right? Like, you know, still trying to just help people understand what, you know, what the economics of solar really are. So, all fun, all good

Nestor Aparicio  38:45

8

stuff, the solar thing, energy is expensive, dude, yeah, it

Bill Cole  38:49

certainly is going up. And it’s, it’s interesting, like the even the messaging coming out of the White House has changed, right? Like, big, beautiful bill really attacked the solar industry.

Nestor Aparicio  38:59

Beautiful bill, and then can’t wait for him to be in prison.

Bill Cole  39:03

And then the messaging, the messaging, like somebody maybe figured out that, like, we really need a lot more electricity. And I mean, of the ways right, of the ways to get electricity, solar is the fastest to deploy. Now look, and sometimes it still takes us two or three years to get through all the permitting and all the kinds of challenges that we have. But you know how long it takes to, like, start a nuclear plant or start a wind farm, like any of that stuff, right?

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Nestor Aparicio  39:30

Other than ugly? What’s the downside of solar? Does it wreck babies? Is it like the windmills that give you cancer? You like total lies? No, I mean, look, what’s the lie about solar? Why? What? Why is it? You Sun don’t come out, you don’t get new energy. That’s stupid, right? So it just,

Bill Cole  39:48

well, it’s not that Sun doesn’t come out. It’s that, well, what happens at night? And it’s like, okay, I hear that like we’re not taking you off the grid, right? We’re just gonna supplement when the sun comes up, right? Like we’re. To generate power when the sun’s up. In most cases, the way that’s designed is like the meter actually spins backwards during the day if you’re not using it all, and then at night, you’re pulling back in and it spins the regular way. So I

Nestor Aparicio  40:12

may understand that, but that’s sorry, we’ll do that.

Bill Cole  40:15

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We’re generating lots of electricity. This restaurant is closed one day a week, right? We’re generating a whole bunch of electricity. Nobody’s using it inside. It’s going to push it out to the grid. The meter, which normally spins this way, is going to spin back. Oh, so you’re giving it back, you’re banking it, yeah, okay, operates like a bank. It’s called net metering, right? And then you come back in the next day, you turn it on, and it starts drawing. We got everything going smart. Sure that makes sense, right? Distributed generation? Well, basically, yeah, very much. So, okay, yep, so that’s good, like we the argument of solar or what? Where I will concede some deeper conversations is like when we’re using farmland to put solar panels all over it, like we do a lot of that work like that makes a lot of sense. Like, if you have a house in the woods, how are you ever getting solar? Well, you’re not, you’re going to buy solar generated from some farm over here. So there’s a place for it. I like to think about it as, like, distributed generation. So that would be put it on top of the restaurant so the restaurant can consume it right here. That’s like the most efficient scenario. We have billions of square foot of open roof space. We don’t do anything with that space. If I have

Nestor Aparicio  41:31

an acre of land and I throw this parking lot and I live here and I put solar panels in my backyard, Nobody knows, nobody cares. It’s in the woods, nobody can see it. Could that pay for a mortgage, or is it not that much money? In regard to how much can you become a little power company in that way?

Bill Cole  41:52

Generally speaking, no, because the regulatory structure won’t allow you to sell enough like you’re going to be offsetting usage. That’s the most 800

Nestor Aparicio  42:04

bucks a month, or 1000 bucks a month. I’m using that to run the radio station. We might be able to get to that kind of number.

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Bill Cole  42:10

Sure, you can definitely get to that number. That the goal would be to build it. So that’s a zero sum game for you.

Nestor Aparicio  42:16

So I would pay one time X 10s of 1000s of dollars and never have electricity

Bill Cole  42:21

bill, correct? That is when there’s enough, when there’s enough area. Yes, it doesn’t always work out that way, but

Nestor Aparicio  42:29

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makes any sense to you or your business? Call this guy. I’ll say this. You can trust him. I mean,

Bill Cole  42:35

yeah, it’s not right for everybody. We know that right that we get to, we get to know as quick as possible, right?

Nestor Aparicio  42:40

We’re gonna talk about your whoop the next time. It’s all brought to you by the Maryland lottery. Our friends at GBMC, maybe they give me a whoop over. GBMC, I have my I have a real my wife said to me other day, you’re gonna get a checkup. And I’m like, it’s already in my calendar, man, and April 30, I think, is my checkup. So GBMC, let’s go. Dr Sanusi, appreciate you. Everybody at the Maryland lottery. I appreciate them too. There’s they have new tickets that I’m gonna have one when the baseball season starts, that are the state last year they did an art competition, and there are four winners, so I’m gonna be giving those away in April. But right now, you know, I met you through that. Pretty good. That was pretty good. Met you. Harley Globetrotters, this has been a lucky batch. Lady over here once, had we won

Bill Cole  43:22

the championship, but last time we talked or we were getting ready to go to playoffs, weren’t we? We did Maryville. Did manage to win the C conference? Yeah? Like John homo, that is true. Yeah, that’s true. True. See conference, I double am, yeah.

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Nestor Aparicio  43:38

Why did you win? Yeah, better talent or more tenacious? What happened? Good shooters? What do you have? Good rebounding, which would respect good defense, play corner, playing a stall. What are you doing?

Bill Cole  43:48

I mean, I think just tenacious. Never quit. Spirit girls, right? Who just weren’t going to be denied.

Nestor Aparicio  43:57

Dogs, I like it, man down there, working hard, rebounding, yeah, digging it out, whatever they make in the past, right?

Bill Cole  44:03

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Max effort. Whole time they bought in. And they got, they got the words

Nestor Aparicio  44:08

one basketball team in my life. It was over golden ring, middle, and Bino ransom was my star player. We did okay, right, right on. Bino was ambidextrous when he was 11. He was, I mean, Beano, Beano player, and he still comes. He’s this big and he’s old like me now, right? Calls me Mr. Nestor. Nestor, don’t Mr. Me. My friend’s kid sent me a letter from college. Mr.

Bill Cole  44:33

Nestor. It’s okay. Mr. Nestor, you’ll be fine.

Nestor Aparicio  44:37

I shaved this morning. I got rid of all the gray. I’m not going to go on that. I’m gonna have some more crab cake out here. We’re at missoney’s in beautiful Perry. All I would highly encourage you to come out. Don’t order the crab cake because it’s not on the menu. She smells good. Did a special for me. We got some asparagus here, some saltines. Get the meatballs. Come out here and get some delicious Italian food. I’ve been friends with Greg for a long, long time. His daughter Nicole is here. She. Is gonna be on the show my buddy Terry Cook, who was a king of Baltimore sports competition member. He was in the year after Luke. I think the year Luke won the contest, I think it was 2009 or 10. I’m gonna ask him. Terry Cook, big sports guy, big poker dude. Good guy wrote me two weeks ago, and he said, you’re coming to missones. I work evenings at missones. I make the drinks. I’m like, come on the show.

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Bill Cole  45:26

We’ll talk. Good to know the guy that makes the drinks.

Nestor Aparicio  45:29

You got anything you want to say on the Ravens or on the on the max Crosby thing? You’re Raven fan? No, it’s all good.

Bill Cole  45:36

We talked about a little bit like, I’m not a big fan of the the you know, mortgaging the future. But if you’re one piece away, you gotta, you gotta just go. You just gotta try. This is our year. Yeah, yeah. I mean, I guess, right.

Nestor Aparicio  45:48

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Well, it also says to me, to cost is getting a little hasty. He’s not going to do this a whole lot longer. And he’s 60, and, you know, getting there. And I would think that bishati, you know, sees this as a well, we got one run here in this

Bill Cole  46:01

quarterback for 234, more. I think that’s the pressure

Nestor Aparicio  46:05

we’ll worry about later, when later comes. But I was a little shocked when the wnst tech service brought to you by Cole roofing, a Gordian energy came at 938 on Friday night. I was asleep, so I told this story earlier.

Bill Cole  46:18

I was at a charity event. You get your own text with about, yeah, with a bunch of people that work for the Ravens. So it was, it was interesting.

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Nestor Aparicio  46:25

Oh, they learned on the WNS. I don’t know how

Bill Cole  46:29

they found out, but it was the topic of the discussion from that point

Nestor Aparicio  46:32

because of my age. And it was Friday night, and I had gone to Philadelphia Wednesday night. Friday I did the show over Costas. I did yoga. I came home, I busted my ass at 830 I went to bed on Friday night, and the cat woke me up at 230 in the morning. And I don’t have my glasses on, I looked down, and I’m like, ravens Raiders. I’m like, they traded Lamar to the Raiders, yeah, you know, for Mendoza. You know? Like, I’m like, you know that? Would you know? Like, whatever. I’m, yeah, sure. So I looked down and I and I saw it, and Luke then sent me a text right after. He’s, like, we could do radio right now if you want him. Like, it’s 158 in the morning, Luke, I don’t think you want me waking you up right now. And I did text him back at 158 thinking, well, he’s young, young anymore, but he might be awake at two o’clock watching a late SportsCenter or whatever, right? We got up at 7:14am, on Saturday morning, and we did a radio piece. My wife said, cancer 12 years ago. So like this week, it’ll be 12 years I have never done a Saturday 7am radio. Wow. So we deem this that important, Code Red, urgent, off the charts, dealing to number ones. And the first thing I said to Luke in the morning when we did the show, a little gravelly, a little coffee. I’ve been up since two in the morning. Someone like that at all. I’m like FM, picks FM. It’s a new That was never the Raven philosophy. No, right? No. I mean, this is so this was

Bill Cole  48:05

8

the opposite, like, Oh, you want our fancy little thing. Here you go. We’ll give we’ll give you every guy we got. If you give us enough picks,

Nestor Aparicio  48:12

we’ll take your number one next year. Sure you’re running back. We’ll get hurt. We’ll get the number four pick and take your ball. Sure, yeah, we’ll fleece your ass, yeah. Well, I don’t know. I don’t think it’s a fleecing. I think it was a fair trade. I’m thumbs up on the trade.

Bill Cole  48:24

I don’t know they have science on that stuff. I mean, two number ones for a guy, what’s he gonna six the seventh season?

Nestor Aparicio  48:32

Something like that. I said he’s seven and he’s 29 right?

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Bill Cole  48:35

I mean, we’ll see Right? Like I think pass rushers can last a long time. I had to think

Nestor Aparicio  48:39

about this at 730 in the morning on Saturday, because it’s all because it’s all like hazy to me. The first segment Luke and I did. I’m like, hold on, dude, stop everything. I’m thinking out loud. Now forget the quarterbacks.

Bill Cole  48:50

How long has he signed for?

Nestor Aparicio  48:53

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Well, they’re gonna extend him. Sure he’s got two they’re gonna he just signed the deal. He’s a year into his deal. Okay, he’s here, man, he’s here, but you have to pay him 30, $35 million a year, right? Like he’s here. So he’s an IS, he’s a real thing, right? This gets aside and all that. But I said to Luke, I’m like, for whatever reason, this makes sense to me. And you think, Well, next year, the picks gonna be a low 20, high 20, wherever it’s going to be, what you would do with it, what are you trying to get with the 14th pick in the draft? But I also said, like, this is not a desperate move, but it’s an all in move, and this is an organization that wanted to be competitive every year, as bashadi said it, this doesn’t bode well for 2030 Right? Like, it doesn’t, because of where they are, but I don’t think it matters.

Bill Cole  49:42

I don’t I think they realize that, like with Lamar, there’s a time when there is no more Lamar, and whatever that time is very good anyway. Yeah, you’re what do you what are the chances that you draft another one? Right? You get lucky. And, I mean, if not, you’re just, you’re down for a year, and then you bounce right back, or some weird trade, everyone for all them picks

Nestor Aparicio  50:07

don’t ever hit the market, right? So, you know, that’s the weird part for me.

Bill Cole  50:13

So, but we, we’ve won, you know, Trent do for Tony banks, like, like, we like, and I think that’s still doable in the NFL today, like pub, some people might question that or debate it, because the guy

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Nestor Aparicio  50:25

Super Bowl’s on his fourth team, yeah, right, and he was a lottery with the Jets, right?

Bill Cole  50:31

Yeah. I don’t know. It’s fun. It’ll be fun.

Nestor Aparicio  50:34

Football season. We over at baseball opening day around the corner, Bill Koco’s here. We’re Miss Sony’s. So all brought to you by the Maryland lottery. I am Nestor. We are W N st am 1570 Towson, Baltimore. We never stop talking Baltimore positive. I got to change that to my 27th year, because we got another year. You.

Bill Cole joins Nestor at Mass…d realities of the spring thaw

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Tue, Mar 10, 2026 9:48PM • 50:50

SUMMARY KEYWORDS

Maryland Crab Cake Tour, energy costs, spring thaw, Baltimore Ravens, Max Crosby trade, pass rusher, salary cap, AI technology, job deletion, solar panels, net metering, commercial roofing, Maryland lottery, GBMC, sports radio.

SPEAKERS

Nestor Aparicio, Bill Cole

Nestor Aparicio  00:00

Welcome home. We are W, N, S, T, am 1570 task, Baltimore. We are Baltimore, positive. We are positively here in Perry Hall, the hall, Perry Hall. We’re here at missoney’s known Greg Missoni long time. Nicole just came in. She made me a crab cake. And she said, we don’t have crab cakes on the menu there, but I make so she made this is a mama Masoni crab cake here. It’s all brought to you by friends at the Maryland lottery. We’ve had a lot of activity with this guy here, Bill Kohl’s here from cole roofing and Gordian energy. We have been sending out one attacks, two attacks, three attacks, four, five attacks, six attacks, seven. We’re losing football players Friday night. This Max Crosby thing happens and you sponsor the tech service. So it’s been pub, a little red lights going on. Let me see if Luke sent me anything else here, as we

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Bill Cole  00:47

said, As aragus, I do like asparagus with

Nestor Aparicio  00:51

some of that asparagus. So, no, no, we haven’t lost anybody yet. The Linder bombs and the Isaiah likelies. It’s been

Bill Cole  00:59

as a GM, if you give away two first round picks, right? Does that mean that you, like, don’t have confidence in your picking?

Nestor Aparicio  01:09

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No, it means I need a damn pass rusher right now. That’s the only and I’m not gonna get one right four times, the only piece. And next year we’re gonna win the Super Bowl, so they’re gonna pick 32nd Yeah, yeah. And, you know, as I’ve said, I like that. I had JT the brick on and before he even got into it with me, he got into the, you know, Sarah goose laid on cannon and gave it. Of course, they did. They ever go submitted that 100 times before he died. So they don’t like us. Now, they have our pick, right? So they really don’t like us, right? So, like, they need bad things to happen to the Baltimore Raven so they can get a better pick out of that. I don’t know that that’s going to be the case, but I think the ravens are a better football team, but part of that was Linder bomb for Max Crosby. And I’m like, oh, so they traded. That’s a trade. And looks like, what the damn trade? They had two first round picks in that deal, right? So it wasn’t really like that

Bill Cole  02:01

I don’t think, you know again, we’ve, we’ve probably played the game where you talk about the O line and the D line is like the UN, you know, unspoken heroes, and really, what takes you to the Super Bowl? So I don’t know. I mean, I think he’s pretty good.

Nestor Aparicio  02:15

So they’re gonna miss Tyler. They missed Matt Burke for years. I saw Jeremy zuda play. I saw Geno grad Koco’s key. There’s a reason they felt like they needed to use a first round to protect Lamar to have, I mean, Center’s calling out Mike lineback,

Bill Cole  02:35

especially for us. Like that guy pulls as much as anybody and like, that’s, you know, like, okay, so when you’re young football coach, like, we don’t pull the center in high school, yeah? Like, you pull the guard and the tackles, sure, but like that guy. I mean, I think that’s, that’s not great look. I don’t disagree with the missing piece being the pass rusher. Like, you think that positively affects, like, everything, though, everything you do correct

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Nestor Aparicio  03:02

This is you taking somebody off of a roofing job as your best guy and putting them somewhere else. It diminishes your first turn. You know, I mean, where it is correct, but they have a salary cap, and you don’t have that at Koco’s been our friend here for going on 30 years. And of course, um,

Bill Cole  03:20

this technically, technically, we do have a salary cap, right? Because it’s a I have competition, and people can only pay so much for a roof, and then there’s some other guy who’ll do it cheaper. So all that modeling, like what I can pay guys and what the crew costs, and all that like that goes into the equation to figure out. So yes, no one, there’s no governing body that says this is the salary cap the market. Yeah, same thing with sports radio, yes, fun,

Nestor Aparicio  03:49

the roofing thing and the weather things you

Bill Cole  03:51

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brutal, yes, from brutal, like, we, I mean, we, it snows 12 inches in Maryland, like it’s happened plenty of times in my life, but it’s usually 50 degrees three days later and the snow’s gone. This one, it went to 20 degrees for

Nestor Aparicio  04:07

like two we do right now. Yes, you go into the plowing business like

Bill Cole  04:10

everyone else. No, not too much, not too much. I mean, eventually. And then there were some cases where some customers were concerned about weight loads or the fact that there was another storm on the backside of that. And, like, how does the water

Nestor Aparicio  04:23

do this where you have a job halfway in, yeah, and a foot and a half snow just shows up on your work. Like, literally,

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Bill Cole  04:30

you just don’t do anything for a while. That’s what you do. Literally, yeah, it’s like, covid, yeah, kind of for covid. We worked code, we were essential, I mean,

Nestor Aparicio  04:41

but it’s, it’s worse. They go, worse to go, Yeah, well, I mean, I think the same thing would be true for missones. You get a foot and a half of snow the parking lot. Nobody can get here, nobody can get out. You can’t sell meatballs. I mean, fine, meatballs.

Bill Cole  04:51

It’s the question of, like, Uber Eats and DoorDash, right? Like, can they do some of that business, like all of us are just, well, you know, magically shows up with the. Front door, like you can’t just do that, like it’s not even safe for the Uber Eats people out there, like you can’t just order off

Nestor Aparicio  05:08

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of that, nothing you I mean, this was the worst, weirdest storm that four inches of ice on top.

Bill Cole  05:13

It was rough. It was rough. You know, look, every winter is tough for us. Like we’re always chasing a 12 month year. I’m always, like, pushing my people, like, we need to find stuff to do during the winter business to, like, floor and we do, we do some internal I’m looking around here to see if there’s, you know, like, we do some internal metal work sometimes, like that little stand over there. So we’ll do we if we can find work like that. It’s good. My guys are good, right? And then we spend the whole year like, digging out of the hole that we created. Because I need my guys when this when the weather breaks. So, you know, like, I got to find stuff for him to do. You can always sweep the shop so many times, right, right? So we stay busy,

Nestor Aparicio  05:49

send him over to me. We’ll do some AI research together next winter. Bill Kolas here, we’re at missoney’s. You know, do you have, what do you have on your mind? I I’m about to do a little getaway here for a little bit to get my head away from things you said to me before we go on, you want to do the Iran thing you want to do? What do you want to do? Like, what’s on your mind? What’s on my mind is, like, how far this is going to go with the Epstein files and courts and this obvious criminal I mean, I know, I don’t know what else. I mean, it’s to everyone else around the world. It’s disgraceful. It’s, it would be laughable if they weren’t dropping bombs in trying to claim Greenland and threatening Colombia. And just, I don’t know what to say. It’s, it’s gone off the rails for me. I’m not shocked by that, I’m not you were very worried about me three weeks ago, being obsessed with it or whatever, but it’s sort of like this can’t

Bill Cole  06:48

stand right? Not upset with you, just, I’m always searching for action, you know? And like in these discussions, we can never get to act

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Nestor Aparicio  06:58

well, there’s a no kings rally into notice, right?

Bill Cole  07:00

Yeah, I get it. I get it. But that like, so I’ll be honest, when

Nestor Aparicio  07:04

you’re starting to try to rig elections, we’re really

Bill Cole  07:07

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they’ve been rigging elections since the beginning. Buddy, yes, they’ll be, yeah, my mom,

Nestor Aparicio  07:11

when she was born, she couldn’t vote. So you should be with the people that are rigging elections. If you really believe in a democracy, we really believe in a democracy. If you’re a citizen here, you should want that person to vote. There’s one party that really doesn’t want they want as few people to vote as possible. They really do, whether they’re legal or not, that’s really what they want. And that is, that’s problematic. It’s problematic.

Bill Cole  07:36

Yeah, I’m gonna avoid that slow pitch softball you just threw down the middle there. I’m going to tell

Nestor Aparicio  07:43

you that is at the heart of democracy, though, yeah. But I

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Bill Cole  07:47

think that we kid ourselves into thinking that this is a like, a free, like, voting like, and it’s not influenced or controlled or manipulated like, it’s been controlled and manipulated forever, like, forever,

Nestor Aparicio  08:01

not by foreign money. That’s way, that’s

Bill Cole  08:04

probably true. Like, certainly, that is, we’re a magnitude greater, right? So, like, maybe money, yeah, or the the foreign influence, like, yes, I would say for 200 years, or maybe 150 years, the influence was all internal, right? It was, look, go. Watch, died by lightning. I think it’s called on Netflix. It’s about the

Nestor Aparicio  08:28

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Russians weren’t trying to get Nixon elected. You, I’m saying, and they and at that point, they had no sophistication to try to get Nixon, I don’t know the media. They didn’t have the money. There was no Facebook, there were no troll farms. They had no their only way to affect America was to find spies that could affect things. Or if you were trying to take down the Twin Towers, you would plant people here who were essentially spies. I mean literally, those guys that took down the towers, that took the training. They were spies sent to do damage in our country. That was chaos with, like, get smart, yeah, I’m saying like,

Bill Cole  09:09

I don’t, I don’t know enough to know, like, the Nixon timeframe. I feel more comfortable talking about what was the Leonardo, Leonardo DiCaprio movie, Titanic. No gangs in New York. So there’s like a scene and seen a movie in 30 years. Well, this is a good one. This is a good one. So there’s a series in there where they’re voting the politicians, and all the gangs are running around, grabbing people and taking them to the polls, pulling them out, cutting their hair, shaving their beards, taking them back to the poll again, like, like, historically, elections have been manipulated since the beginning of time. So again, I’m more interested to talk AI than this, only because I feel like that is actually fundamentally more impactful.

Nestor Aparicio  10:00

Right? Basically blackmail anthropic and chat GPT and Claude two weeks ago for war efforts. That’s where we are now. AI’s new and the hell does Pete headset know about AI?

Bill Cole  10:19

Well, seriously, that’s that’s a good topic. This is really this

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Nestor Aparicio  10:23

one qualified people.

Bill Cole  10:25

I didn’t get to talk to anybody about this, but like, when I bid a government job, the specifications are identified, and when I submit my price, it is to meet the specifications that they asked for. Like, I have to deliver what they wanted, and that’s what my price is supposed to represent. If I miss something in their rules, they don’t not gonna pay me more. Right now, if they miss something and we find something that was unforeseen, sure maybe they have to pay more, but fundamentally they there was a contract and there was like a proposal, and somehow, like, when the government gives me the contract to sign, if there’s a clause in there that I don’t like, do you think they entertain negotiations around that clause? And I’m like, Oh, I don’t really think this is fair. We should scratch this out. They’re like, Yeah, okay, see ya. We’ll go to the next guy. But somehow the terms of service of Claude were used in this contract. So that’s almost like letting the vendor dictate terms to the government, which, in my universe, doesn’t exist at all. So how? So how do the terms of service of the AI platform end up in a contract when the government is saying, We want AI for these reasons, it needs to be able to do this, of which, whatever war, whatever the whatever the things are that they want. I mean, a part of the argument was like, it seems to be too woke.

Nestor Aparicio  11:54

You can create something that could blow the world

Bill Cole  11:57

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up, though. I mean, the whole thing’s Crazy, right? That’s why I’m saying that’s that’s more interesting to me, and the articles that I’m reading are all about. Well, that’s

Nestor Aparicio  12:04

where we get into Facebook and Twitter and Nazi boy, buying Twitter a couple of years ago and completely wrecking it for political reasons, all of his money because he cared that much about and now we find that he’s in the FC. We find that these people really are criminals in a general sense, and they’re using government to shield their criminality, especially in regard to Epstein, but in regard to like, buying and selling government contracts and how much money and influence you could have. The Twitter thing was about and Facebook as well about buying your mind, right? That’s where the Russians, they had no ability to do that. 1965 1985 Cold War. The internet has been weaponized from an ideological standpoint. It’s what Trump is, I mean. And now AI is going to alter video right, right, right, and alter my lips. That has me saying pro Trump things, or, you know, or you pitching for your competitor, or

Bill Cole  13:07

it’s a hockey stick. It’s a hockey stick. Curve of change, right?

Nestor Aparicio  13:10

So, so, because that’s how powerful the AI, and we’ve been talking about this for even if

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Bill Cole  13:15

you go back to those early days that you’re talking about there, there may have been influence, right? But it came in the form of pamphlets or, like an article, right? That they could have got,

Nestor Aparicio  13:26

like something not having a club on,

Bill Cole  13:29

sure, correct? And then all of a sudden, right? You get the internet and the hot worst, right, like you see, right?

Nestor Aparicio  13:36

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Let’s get together so the internet opens that up. Marks here the other an hour ago, right? And they had this problem at the mall at White Marsh. You heard about that? They had kids problems, sure, you know, Taser whatever, right? Rumors, somebody got shot. Nobody got shot, right? The Internet, right? And then I said, he said to me, well, the mall and the police knew hours before that these kids were coming. Well, of course, they were on Tiktok or whatever, saying they’re coming. Sure. I said to him, we were little shitheads at the mall when I was a kid. Now, we didn’t have guns, we didn’t have like but I lived across the street from East Point mall. I am the rat that made the mall and all my friends, we all got thrown out at various points for getting in the fountain, hitting on the wrong girl. We weren’t there to shop. We didn’t buy enough pizza and ice cream. We were loitering. Sure, there’s a word for that, right? So, and, you know, and Joe Elliot’s probably the number one, but we would go to the mall. Have problems. But here’s the thing that would happen in a neighborhood right before, none of us had phone lines, because our parents, some of the girls would get their own private when you had your own private line. Some kids in school, some girls would have their own line because they were on the phone all night and piss their parents off, right? So they get a second phone line, right? Like, literally, I’m going back to the 80s and 90s. Oh yeah, I distinctly when I had marks here. I’m thinking about troubles tomorrow. I’m thinking about all that stupid stuff we did. I’m thinking. Yeah, we went to the mall to find each other, right, right? We literally, I’ll meet you at the mall where, ah, we’ll just be walking around. We’ll be looking for girls. We’ll be at the arcade. Well, you know, wherever the mall, right? You know, getting a cookie, whatever we’re doing, record shop, sure, where I work. Sam, that’s gone now. So you reach for the beach, the ability to organize, and the for proud boys, yes, or for troublemakers or for a book club, yep. You know that didn’t exist, and now it has been overtly politicized, purchased by Nazis. Elon Musk,

Bill Cole  15:40

well, they still maintain that the good outweighs the bad, right? That’s their primary argument. When you when we start to talk about, like, the algorithms and how they’re, like, ruining all our kids brains and all that stuff, like, Yeah, but the good outweighs the bad, right? Like, reconnecting with someone that you knew in elementary school is like, the good.

Nestor Aparicio  15:59

Well, that’s the AI thing for me, is it good outweigh the bad for me 90 days in? Yes, very much. So, I mean, it has made me a much more powerful business owner. It has made me get answers so much more quickly, in saving me time. It’s a year and a half, two years old for most of us. In using it, it’s six months into, like, real maturity where, like, it’s not hallucinating on me, not I’m trusting,

Bill Cole  16:27

and we still know that’s immature, but, but maturity relative to trusting,

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Nestor Aparicio  16:31

it to help me plan trips, to get things done, to get answers I want not to cut corners, because I’m not cutting a corner. Cutting a corner means like you’re doing it cheap, or you’re doing right, like I’m saving time. I’m not cutting

Bill Cole  16:44

corners, so I’m gonna do this not I’m not gonna do this justice, right? But I’ve read this article and, like, the premise of the AI around this concept of job deletion, right? Okay, and you know, we’re all smart enough now to know that it like, it’s the white collar jobs, right, that are going away, and it’s starting in tech, like in the coding, right? Can code better than humans now and then. Humans got to scrub it afterwards, or whatever, but we’re on this path. So the story I read, which, again, I’m not going to do it justice, it justice.

Nestor Aparicio  17:21

It can plan a trip quicker than any travel agent possibly. Okay, yeah,

Bill Cole  17:25

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so that’s great. Hold on to that thought. So it’s taking out all these coder jobs, right? And then the companies that are benefiting from that, right? They’re gonna see stock market improvement, right? Their prices go up. So everybody’s gonna be so happy. And it’s look at all this efficiency we’re finding, right? Yeah, okay, so then it starts to move into other jobs, like you said, travel agent, that’s a good one. Real Estate, right? There’s lots of people involved in those transactions that, if they figure out how to automate it, right? Like it serves you up the houses you go watch

Nestor Aparicio  17:57

Uber taxi drivers in New York, right? Yeah. So you

Bill Cole  18:01

start to go through all these different industries, and you see the job loss and like, the problem with this faster, better version of these companies is that there’s no consumer making a wage that then goes out and buys the other services in our economy. So, like, if this person loses their job, and the AI does the work, and, you know, there no one’s

Nestor Aparicio  18:28

the ballpark, correct, correct, yeah.

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Bill Cole  18:30

So there, this story was all about sort of this, like, cascading of events. I’ve had

Nestor Aparicio  18:36

three or four people that have some of the more Doomsday, yeah, part

Bill Cole  18:39

of this. And they look the guy, the guy sets up the article, like, hey, look, me and my buddy were just kind of pulling on this thread. It’s not really meant to scare you, but it’s like, here’s here’s where we went with this. And it was pretty interesting from the idea that 30 to 40 somethings, right, are prime consumers. They make up the primary economy that exists, because America is generally a services and, you know, we’re not exporters, right? We’re importers. We’re consumers. We buy all the crap. We you know, we don’t really make a lot of the crap. We just buy it, and then we help each other fix the crap when the crap breaks. So, like, we are a service industry, a service economy. And the primary concept was, it was like ghost GDP, right? That like, you’re not actually creating the services, because there’s no one to buy those services. Well, at

Nestor Aparicio  19:30

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some point somebody is going to have to, you know, grow the cotton and grow the cucumbers and grow the tomatoes and pick the tomatoes and get the blueberry

Bill Cole  19:37

and we have your own tractors that are doing that now, and it’s got computers in it. And, you know, my buddy, he’s got fun, he’s got this tractor. You get to sit in, you know, this computer’s fancier than the computer I use every day. He just kind of sits in there, and it kind

Nestor Aparicio  19:48

of does the work I’ve been in a car that drives itself, yeah, you know, I mean, like, this is moving fast.

Bill Cole  19:53

So, so if the AI can figure out which delivery service is willing to deliver your food, cheapest. And then gets the order, and then the people bring it out to the the way Mo and puts it in the front seat, and the way mo drives it to your house. There’s how many people just got cut out of that equation that were consumers. Like, that’s the part that is concerning to me. Is like, if there’s no exchange of value between humans, then what is the actual

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Nestor Aparicio  20:27

economy? Yeah, the economy is we envision it Sure, right?

Bill Cole  20:30

It changed. It’s really fundamentally different. It’s really sort of like, I don’t get scared so like every economist that I’ve ever listened to, all the futurists, all those people, right? They love their charts and their graphs and supply and demand and all these rules, and I dig all that. But every one of them doesn’t have a chart for human innovation, human adaptation, the invention of stuff like they don’t have a choice.

Nestor Aparicio  20:57

I think for me, if anybody’s played with it, to the extent I’ve played with it, and it’s couple percent of the people at this point, because people I talk to are everybody on my side of the aisle, on the left side of the aisle, the people that are really left. I hate it. I hate it. It’s awful. It’s harder. I’m never gonna touch it. I’m like, All right, man. Like, I don’t know where you’re gonna get a job.

Bill Cole  21:22

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How do we how do we politicize AI wasting your time? You want to waste your time

Nestor Aparicio  21:26

and you want to save them. I don’t want to waste time, but I don’t want any AI. And I’m like, this reminds me of me when my kid texts me in 2003 four, and I had the little envelope at the top of my flip phone looks

21:43

like an envelope. What is that like?

Nestor Aparicio  21:45

Oh, that’s text. We just text each other all the time. That’s what we’re gonna do. I’m like, I will never text you, right? Call me, never. And then within 18 months, I had a bunch of old white guys in my life that were calling me. I’m like, you haven’t caught on like we

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Bill Cole  22:02

right call. I remember when I was talking to you. I don’t know how long ago this was, but your voicemail literally said, don’t leave me a voicemail. Just text me like that was the because

Nestor Aparicio  22:11

I don’t want to go listen. I

Bill Cole  22:12

got you. I totally understand. I totally understood. And all that

Nestor Aparicio  22:15

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being said, You’re gonna spank me, because if you were my AI guru, and you’re in that space. I hit Rosenfeld two weeks ago at web connection. I haven’t even begun to maximize the easiest, easiest, low hanging fruit. So when I created my clone back in November, my clone knows everything about me. And if you’re in the AI space, you know this, right? So and me being a public figure, where all of my work, everything I’ve ever written, energy I’ve ever done, huge advantage, piles up on me in a in a good way. Not it’s a good thing, sure. The first thing it said to me, all right, let’s go. I’m AI, let’s we’re gonna get you going give me your voice right now. It’s the first thing it wanted to do, because it wanted to create commercials, create content, do the thing I still it is literally, I’m about to go on vacation, and it’s on the top of my list. Do you think I have any tape I could feed it? So I have to ask it. Do I want it to be the conversational guy I am with you right now, which is what my show sounds like when I’m with you, right? Do I want it to sound like books on tape? Do I want it to sound like, hey, come to Casas. You join me. We’re gonna have some gun game. So there’s all of these 90s DJ there’s the commercial voice, there’s the somber, sorry you lost someone. Voice, yeah, that calm.

Bill Cole  23:40

It needs to be smart enough to know the content I

Nestor Aparicio  23:42

so I’m trying to give it my voice as a natural thing, but my voice is affected from commercial to radio to when I say to my wife, Hey, honey, I need some toilet paper in here. You know, like, like, whatever my voice is. Had I done it in November, I would have given it to chat, G, P, T, by the time I got to January, my AI guru gave me the 11 labs, or whatever, the the one that does it, Ninja, sure. And also said, now you need to give your video clone too. I’m like, what? All right, so wants to create the video clone of me, right? Yeah, where I could do the show or be on a bar stool and telling jokes, and then it’ll take anything I give it that are words and recreate it in whatever way I want. So if I want to do my show from a background that looks like the Comedy Store on a stool. It would create it based on the transcript, and it would create it so incredibly lifelike that you would be duped into thinking or listening to me. But you’re not right. I haven’t done any of that yet, and I could, I could, well, I I get a button. Right now refresh all of my commercial.

Bill Cole  25:01

I wouldn’t give you a hard me doing it. I don’t give you a hard time about that, because for me, I the way, I the first step in that. And I don’t know where our lawyer friend is when we need him, but it’s like, how do you miss might not be his bailiwick, but like, how do we trademark your voice, your likeness. Oh, you know, and I L to protect that, because once it’s out there, like, sure, I think you’ve you want to believe that it’s

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Nestor Aparicio  25:30

take a Barack Obama’s voice right now and put it on Donald Trump’s lips, moving with Adams every Monday morning football coach, I understand, like, we’re way past the point. Now we’re at the point like the election 10 years ago. Do you know it’s the Russians that own the Confederation? So is their Patriot acted? You know, with 400,000 members, people are duped into a lot of things, and gullible into a lot. I mean, I think the guys gullibility.

Bill Cole  25:57

This has to get, like, five years down the road, and the Supreme Court will take it up, and they’ll decide who gets protected. Here’s what I

Nestor Aparicio  26:06

want to do. This is my thing. I want to see. I’m going to I’m going to kick the machine. Okay? I’m going to give it my voice. I’m going to give it the commercials. I’m going to let them record your commercial. Cold roofing Gordon, all the things I’ve ever said here in all of my life. I’ve never had a commercial done fake, right? So I want to try it, see what happens. I think it’s going to work, and I don’t know that. Six months ago, I would have believed that. I don’t know, even in November, when the first thing my clone said to me, you go back to my first clone conversation. It’s all right, let’s run your business. I need your voice because it wanted to efficiency. It wanted to create that efficiency to say you don’t need to record your own commercials anymore, right? I haven’t done it yet, and I’m going to,

Bill Cole  26:50

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I mean, I would say I feel like 97% sure that it’s good, fine.

Nestor Aparicio  26:55

Yeah, that if I send it over to you won’t know that. I mean, you could if you really want to know my client, what kind of fool you? I think I will fool you. Yeah, you. I think I will

Bill Cole  27:04

fool I mean, I would assume as your client that you’re doing this, and so I wouldn’t like, yeah, that that sounded like you. That’s fine. Go with it like, whether it’s you or not, I do I care

Nestor Aparicio  27:14

15 years ago when I was longer than that. No, it’s almost 20 years ago, but let’s say between 15 and 20 years ago when I created w nst.net and you were in my life right around that point, you were running your family’s business. You and I were doing the smart CEO events, 2000, 789, because Brian Billick came into the partnership, 910, in that range. Before Brian came to my company, I had charged a young lady in my company with going over to the best buy in the Apple Store and trying to figure out the dragon voice. Because what I wanted to do was take all of the hosts at the radio station and record, because we were recording a lot of it anyway, sure, yeah. We got to the point we recorded everything and played 12 and 12 we would play drew Forrester at 6:05pm, yeah. Because I didn’t want to run overnight ratings, I thought

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Bill Cole  28:04

it sucked. Those guests would never let me do any

Nestor Aparicio  28:07

of that. So, so the idea was, for me, if we could transcribe what they were saying, those words, could then come to the website, and we would have written content, right? We have moved to the point now where we’re way beyond we couldn’t get it. Here’s the problem with the software. It wouldn’t recognize everybody’s voice individually. I could train it to my voice, sure, but it wouldn’t it would the other half of this conversation transcribe.

Bill Cole  28:37

And that’s worthless. I mean, today, like people who have never had zoom, or teams like the first time you’re on you’re getting notification to pick up whatever transcriber it’s going to know who

Nestor Aparicio  28:52

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everybody is and how that goes into running your company, that you can have a conversation one of your senior managers have it recorded down with a summary and then send it to 15 people on his crew.

Bill Cole  29:05

Yeah, there’s, I’ll tell you what.

Nestor Aparicio  29:09

It’s frustrating. People are using this really well,

Bill Cole  29:13

and they’re afraid of it. So

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Nestor Aparicio  29:16

why I haven’t given the damn thing my voice and just said, go create the commercials. Gonna take me five minutes to do I have

Bill Cole  29:21

probably, I keep using the horse car scenario was like, probably why everybody held on the horses for a while, right? Like, I know this. I know this. That’s scary, you

Nestor Aparicio  29:30

don’t you’ve been in a car that drives itself, and I’ve been in several in Phoenix last Wednesday, when I did the show at gertrude’s in the afternoon, and I called an audible to go see this REM band in Philly. And it was like, Oh man, this band are gonna play. I’m into it. Tickets were 50, but I’m like, All right, and I can move it, and I could get out of Gertrude early enough. And my wife, we moved to Dan Roderick show, and like, we’re gonna do it. And I’m like, Oh man, I’m so excited, so awesome. I got home, I changed, I got on the road. And I swear to God, I got on the road at 615 and I’m driving to Philadelphia to see a concert, which I’ve done 50 years of my life. And I got to White Marsh, and I called my wife, and I said, I don’t really want to drive like I want to go to the show. I don’t mind the time investment. I want to read my effing phone right now. I want to take a little nap, right? I want to get caught up, because I’ve been working all day. I got stuff to do. I want to open my laptop, and I want to be a Gucci bitch. I want to have somebody drive. And why can’t I have it? And I’m thinking to myself, just live longer, yeah, because when you’re 67 and you’re going to see the next Zeppelin cover band in Philadelphia. That’s great, right? The car will drive itself to Ocean City, if I live long enough, it will. It does it? Does it better than an Uber driver, right? Things better than you do. But how far away is that? I don’t know, but I know it’s here, right? It can’t be that far. How far away were we from sending texts to each other, and I told my kids, stop it. And then a year and a half later, everybody’s doing it, yeah. I mean, the AI thing’s gonna have this cliff where only I, you know, I only handful of people talk to me about it in that way. There’s gonna be a cliff where people are gonna see, I can take a picture of what’s in my refrigerator and just gonna give me a menu, right? And that’s going to be better than rooting around, right?

Bill Cole  31:23

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I mean, look it, for me, it already, like, it just kind of solves all my questions now, now it can’t jump out of the computer screen and go implement things and like, can, you know, get motivated, to motivate the other people to do stuff so it but if I’m like, hey, I need the framework for my sales department by vertical, like, give me, like, let’s, let’s work through this. Yeah, in like an hour, I’ve got all that framed out in a way that makes sense for us.

Nestor Aparicio  31:55

Give us journalists, right, who, sure, what, where, why and when right to me, the piece on the AI that you’re talking about is the efficiency of the time, but also the confidence level of getting the best answer, but also the do it yourself part that I’m two left hands. I’m schnot, you know, I’m not Schneider. My wife has the tool belt. You’re much more technical in that way, because you’re a Handyman in that way. I don’t have the ability to do that. It will tell you how, sure, it will tell you how. And that undo itself is something I don’t know how to do that. I don’t know how to do that. I don’t know how to do like you, how many times you said I don’t know how to do that. Well, show you how to do it, even if it’s coding a freaking website, coding an app. That may be my big vision and my big dream for this business. It will do that in a way where, nine months ago, I was on the phone with people in India trying to do that so and it’s all over with in that way, you don’t need to worry about how to do it now and and you, and you, then you wonder, Is that possible? Is that possible? You can then ask it and say, Holy shit, that is possible, right? It is possible that I can do that. That part of it was the mystery of why I would go to an encyclopedia or go to the go to library. Look that up. How do I do that? Go to life. Go to library. Go to library. Like, literally, read a book on it. You got to read a book on how to do that. Well, they don’t have to read the book anymore, so that the book and tells you how to

Bill Cole  33:29

do it. But that’s the societal change, fundamental change that is sort of in that conversation of the consumer and what we were talking about earlier, like, it used to be okay in your neighborhood, if you were the guy that went down to the library and got the book on bike repair, guess what? You got to repair everybody’s bikes because you were the only one that read the book. Right? Then the Internet came out and it was like, Okay, some people will read a little bit. They’re willing to do a little bit. You’re still the expert right at this point, you’ve now seen, you know, 4000 bikes in your day. So you know how to repair them better than everyone. You’re not doing too many chain replacements these days, because YouTube can help me do that. But like any kind of, like real bike repair, there’s people are still going to bring it to you, because you’re better at it than I am. It’s a convenience thing. It’s still part of this consumer account.

Nestor Aparicio  34:19

I always say to my wife, if something’s broken, the roof’s broken. You’re fixing it, right?

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Bill Cole  34:23

So now, now I’ve taken away the need to go to the library, the need to have the information. It’s literally going to tell me step by step. And then I guess the scary part

Nestor Aparicio  34:35

for me, it’s give me a list of all the tools I need.

Bill Cole  34:37

When that thing has an arm that it operates to like out the side of my computer

Nestor Aparicio  34:43

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trip here, this knows the weather where I’m going. It knows how many days I’m might be a little chilly, even where I’m gonna have to do laundry based on because when you travel now, stuff the suitcase itself is $100 every time you get on. Plane, yeah, right. I mean, like, it’s crazy, so I’m packing light, and it knows, but it knows this the first time in my I’m 57 years old, I’m taking a trip where it’s literally telling me. It knows what can fit in a suitcase. It knows I’m a medium and not an extra large, like it just it knows how much the shirts weigh. It knows whether I’m going to break weight or not. So basically, it’s like an Amazon function for, you know, shipping my clothes on a trip. It’s a little too nuanced in that way, and you can go a little crazy with it, but when you think about the possibilities of what you can do,

Bill Cole  35:37

yeah, but with it, right? So the other part, like I said, I wasn’t gonna do that article justice. The other really interesting part is there’s some amount of buyer inertia that exists in our market. So once you have chosen to buy something from a certain place, and you build trust around that, you stop shopping, right? Once you

Nestor Aparicio  36:01

find the brand you like,

Bill Cole  36:03

so and brands rely on that, right? Like, that’s why they have sales, right? Though, they’ll do a sale to get you the first time, but then it won’t be on sale again, because they they sold it at a loss the first time to get you into the clubhouse. Now you’re in the clubhouse. Now we start, you know, jacking it up, and then they finally get to break even. So if you can have aI

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Nestor Aparicio  36:27

doing acquisition, customer acquisition,

Bill Cole  36:29

sure, if you could have aI doing the research for you so that you can buy at the best price all the time, that entire philosophy of how to make money on customer loyalty completely goes away, because it’s not my loyalty anymore, hasn’t I have nothing to do with it. I’ve turned that responsibility over and get what I get correct, and I don’t, and it’s not even that. Hey, I need cola. I don’t care what brand right? It’s gonna find and it’s gonna get it delivered to your house. Next thing you know, it just shows up the next day, or that same day, or whatever. And you paid the least price because it found the least price. You’ve paid the least delivery service like because it can do

Nestor Aparicio  37:14

all that. Was that hotel thing 20 years ago to came along, where everybody would bid on the hotel the spot the other one was doing it. Price line.

Bill Cole  37:23

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Price line, yeah, sure, Trivago or whatever, yeah, whatever those type of auctions are, yeah. Look, I don’t know this article was enough of those interesting, like, sort of things where I was like, okay, that I hear that, like, I do have fire market

Nestor Aparicio  37:39

is for tickets, right? The day the Springsteen or rush on sale. It’s if you want it now, you’re gonna pay this price you wait till later. Might not be available scarcity, but if it is, man, we’ll give it away. You know, like, and if we’re willing

Bill Cole  37:50

to watch or miss the first five minutes, you can probably get a little bit cheaper. Kind of reminds

Nestor Aparicio  37:54

me of my Pennsylvania Dutch getting new donuts a second day. Bill Cole’s here. He’s called roofing accordion energy. Tell me what you do. And getting on roofs in the you know, the sun’s out today. This means I can get them solar panels.

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Bill Cole  38:05

Because, yeah, beautiful day today. Yeah, so Commercial Roofing doing a lot of repairs after the winter we had a lot of you believe you were even pitching my thaw, my thaw, freeze cycles that I explained to you. You know, when it starts melting, and then it freezes, and it starts to bust stuff apart. Like, we’re fixing a lot of that nowadays, moths

Nestor Aparicio  38:24

flying around, or pissing me off from the from the attic, but they’re just,

Bill Cole  38:29

they’re just birthing from everywhere. When sun comes out that first time 70, there’s bugs everywhere,

Nestor Aparicio  38:34

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okay, but, yeah, and commercial solar in the woods. Now, I don’t know, you

Bill Cole  38:38

know, right? Like, you know, still trying to just help people understand what, you know, what the economics of solar really are. So, all fun, all good

Nestor Aparicio  38:45

stuff, the solar thing, energy is expensive, dude, yeah, it

Bill Cole  38:49

certainly is going up. And it’s, it’s interesting, like the even the messaging coming out of the White House has changed, right? Like, big, beautiful bill really attacked the solar industry.

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Nestor Aparicio  38:59

Beautiful bill, and then can’t wait for him to be in prison.

Bill Cole  39:03

And then the messaging, the messaging, like somebody maybe figured out that, like, we really need a lot more electricity. And I mean, of the ways right, of the ways to get electricity, solar is the fastest to deploy. Now look, and sometimes it still takes us two or three years to get through all the permitting and all the kinds of challenges that we have. But you know how long it takes to, like, start a nuclear plant or start a wind farm, like any of that stuff, right?

Nestor Aparicio  39:30

Other than ugly? What’s the downside of solar? Does it wreck babies? Is it like the windmills that give you cancer? You like total lies? No, I mean, look, what’s the lie about solar? Why? What? Why is it? You Sun don’t come out, you don’t get new energy. That’s stupid, right? So it just,

Bill Cole  39:48

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well, it’s not that Sun doesn’t come out. It’s that, well, what happens at night? And it’s like, okay, I hear that like we’re not taking you off the grid, right? We’re just gonna supplement when the sun comes up, right? Like we’re. To generate power when the sun’s up. In most cases, the way that’s designed is like the meter actually spins backwards during the day if you’re not using it all, and then at night, you’re pulling back in and it spins the regular way. So I

Nestor Aparicio  40:12

may understand that, but that’s sorry, we’ll do that.

Bill Cole  40:15

We’re generating lots of electricity. This restaurant is closed one day a week, right? We’re generating a whole bunch of electricity. Nobody’s using it inside. It’s going to push it out to the grid. The meter, which normally spins this way, is going to spin back. Oh, so you’re giving it back, you’re banking it, yeah, okay, operates like a bank. It’s called net metering, right? And then you come back in the next day, you turn it on, and it starts drawing. We got everything going smart. Sure that makes sense, right? Distributed generation? Well, basically, yeah, very much. So, okay, yep, so that’s good, like we the argument of solar or what? Where I will concede some deeper conversations is like when we’re using farmland to put solar panels all over it, like we do a lot of that work like that makes a lot of sense. Like, if you have a house in the woods, how are you ever getting solar? Well, you’re not, you’re going to buy solar generated from some farm over here. So there’s a place for it. I like to think about it as, like, distributed generation. So that would be put it on top of the restaurant so the restaurant can consume it right here. That’s like the most efficient scenario. We have billions of square foot of open roof space. We don’t do anything with that space. If I have

Nestor Aparicio  41:31

an acre of land and I throw this parking lot and I live here and I put solar panels in my backyard, Nobody knows, nobody cares. It’s in the woods, nobody can see it. Could that pay for a mortgage, or is it not that much money? In regard to how much can you become a little power company in that way?

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Bill Cole  41:52

Generally speaking, no, because the regulatory structure won’t allow you to sell enough like you’re going to be offsetting usage. That’s the most 800

Nestor Aparicio  42:04

bucks a month, or 1000 bucks a month. I’m using that to run the radio station. We might be able to get to that kind of number.

Bill Cole  42:10

Sure, you can definitely get to that number. That the goal would be to build it. So that’s a zero sum game for you.

Nestor Aparicio  42:16

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So I would pay one time X 10s of 1000s of dollars and never have electricity

Bill Cole  42:21

bill, correct? That is when there’s enough, when there’s enough area. Yes, it doesn’t always work out that way, but

Nestor Aparicio  42:29

makes any sense to you or your business? Call this guy. I’ll say this. You can trust him. I mean,

Bill Cole  42:35

yeah, it’s not right for everybody. We know that right that we get to, we get to know as quick as possible, right?

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Nestor Aparicio  42:40

We’re gonna talk about your whoop the next time. It’s all brought to you by the Maryland lottery. Our friends at GBMC, maybe they give me a whoop over. GBMC, I have my I have a real my wife said to me other day, you’re gonna get a checkup. And I’m like, it’s already in my calendar, man, and April 30, I think, is my checkup. So GBMC, let’s go. Dr Sanusi, appreciate you. Everybody at the Maryland lottery. I appreciate them too. There’s they have new tickets that I’m gonna have one when the baseball season starts, that are the state last year they did an art competition, and there are four winners, so I’m gonna be giving those away in April. But right now, you know, I met you through that. Pretty good. That was pretty good. Met you. Harley Globetrotters, this has been a lucky batch. Lady over here once, had we won

Bill Cole  43:22

the championship, but last time we talked or we were getting ready to go to playoffs, weren’t we? We did Maryville. Did manage to win the C conference? Yeah? Like John homo, that is true. Yeah, that’s true. True. See conference, I double am, yeah.

Nestor Aparicio  43:38

Why did you win? Yeah, better talent or more tenacious? What happened? Good shooters? What do you have? Good rebounding, which would respect good defense, play corner, playing a stall. What are you doing?

Bill Cole  43:48

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I mean, I think just tenacious. Never quit. Spirit girls, right? Who just weren’t going to be denied.

Nestor Aparicio  43:57

Dogs, I like it, man down there, working hard, rebounding, yeah, digging it out, whatever they make in the past, right?

Bill Cole  44:03

Max effort. Whole time they bought in. And they got, they got the words

Nestor Aparicio  44:08

one basketball team in my life. It was over golden ring, middle, and Bino ransom was my star player. We did okay, right, right on. Bino was ambidextrous when he was 11. He was, I mean, Beano, Beano player, and he still comes. He’s this big and he’s old like me now, right? Calls me Mr. Nestor. Nestor, don’t Mr. Me. My friend’s kid sent me a letter from college. Mr.

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Bill Cole  44:33

Nestor. It’s okay. Mr. Nestor, you’ll be fine.

Nestor Aparicio  44:37

I shaved this morning. I got rid of all the gray. I’m not going to go on that. I’m gonna have some more crab cake out here. We’re at missoney’s in beautiful Perry. All I would highly encourage you to come out. Don’t order the crab cake because it’s not on the menu. She smells good. Did a special for me. We got some asparagus here, some saltines. Get the meatballs. Come out here and get some delicious Italian food. I’ve been friends with Greg for a long, long time. His daughter Nicole is here. She. Is gonna be on the show my buddy Terry Cook, who was a king of Baltimore sports competition member. He was in the year after Luke. I think the year Luke won the contest, I think it was 2009 or 10. I’m gonna ask him. Terry Cook, big sports guy, big poker dude. Good guy wrote me two weeks ago, and he said, you’re coming to missones. I work evenings at missones. I make the drinks. I’m like, come on the show.

Bill Cole  45:26

We’ll talk. Good to know the guy that makes the drinks.

Nestor Aparicio  45:29

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You got anything you want to say on the Ravens or on the on the max Crosby thing? You’re Raven fan? No, it’s all good.

Bill Cole  45:36

We talked about a little bit like, I’m not a big fan of the the you know, mortgaging the future. But if you’re one piece away, you gotta, you gotta just go. You just gotta try. This is our year. Yeah, yeah. I mean, I guess, right.

Nestor Aparicio  45:48

Well, it also says to me, to cost is getting a little hasty. He’s not going to do this a whole lot longer. And he’s 60, and, you know, getting there. And I would think that bishati, you know, sees this as a well, we got one run here in this

Bill Cole  46:01

quarterback for 234, more. I think that’s the pressure

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Nestor Aparicio  46:05

we’ll worry about later, when later comes. But I was a little shocked when the wnst tech service brought to you by Cole roofing, a Gordian energy came at 938 on Friday night. I was asleep, so I told this story earlier.

Bill Cole  46:18

I was at a charity event. You get your own text with about, yeah, with a bunch of people that work for the Ravens. So it was, it was interesting.

Nestor Aparicio  46:25

Oh, they learned on the WNS. I don’t know how

Bill Cole  46:29

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they found out, but it was the topic of the discussion from that point

Nestor Aparicio  46:32

because of my age. And it was Friday night, and I had gone to Philadelphia Wednesday night. Friday I did the show over Costas. I did yoga. I came home, I busted my ass at 830 I went to bed on Friday night, and the cat woke me up at 230 in the morning. And I don’t have my glasses on, I looked down, and I’m like, ravens Raiders. I’m like, they traded Lamar to the Raiders, yeah, you know, for Mendoza. You know? Like, I’m like, you know that? Would you know? Like, whatever. I’m, yeah, sure. So I looked down and I and I saw it, and Luke then sent me a text right after. He’s, like, we could do radio right now if you want him. Like, it’s 158 in the morning, Luke, I don’t think you want me waking you up right now. And I did text him back at 158 thinking, well, he’s young, young anymore, but he might be awake at two o’clock watching a late SportsCenter or whatever, right? We got up at 7:14am, on Saturday morning, and we did a radio piece. My wife said, cancer 12 years ago. So like this week, it’ll be 12 years I have never done a Saturday 7am radio. Wow. So we deem this that important, Code Red, urgent, off the charts, dealing to number ones. And the first thing I said to Luke in the morning when we did the show, a little gravelly, a little coffee. I’ve been up since two in the morning. Someone like that at all. I’m like FM, picks FM. It’s a new That was never the Raven philosophy. No, right? No. I mean, this is so this was

Bill Cole  48:05

the opposite, like, Oh, you want our fancy little thing. Here you go. We’ll give we’ll give you every guy we got. If you give us enough picks,

Nestor Aparicio  48:12

we’ll take your number one next year. Sure you’re running back. We’ll get hurt. We’ll get the number four pick and take your ball. Sure, yeah, we’ll fleece your ass, yeah. Well, I don’t know. I don’t think it’s a fleecing. I think it was a fair trade. I’m thumbs up on the trade.

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Bill Cole  48:24

I don’t know they have science on that stuff. I mean, two number ones for a guy, what’s he gonna six the seventh season?

Nestor Aparicio  48:32

Something like that. I said he’s seven and he’s 29 right?

Bill Cole  48:35

I mean, we’ll see Right? Like I think pass rushers can last a long time. I had to think

Nestor Aparicio  48:39

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about this at 730 in the morning on Saturday, because it’s all because it’s all like hazy to me. The first segment Luke and I did. I’m like, hold on, dude, stop everything. I’m thinking out loud. Now forget the quarterbacks.

Bill Cole  48:50

How long has he signed for?

Nestor Aparicio  48:53

Well, they’re gonna extend him. Sure he’s got two they’re gonna he just signed the deal. He’s a year into his deal. Okay, he’s here, man, he’s here, but you have to pay him 30, $35 million a year, right? Like he’s here. So he’s an IS, he’s a real thing, right? This gets aside and all that. But I said to Luke, I’m like, for whatever reason, this makes sense to me. And you think, Well, next year, the picks gonna be a low 20, high 20, wherever it’s going to be, what you would do with it, what are you trying to get with the 14th pick in the draft? But I also said, like, this is not a desperate move, but it’s an all in move, and this is an organization that wanted to be competitive every year, as bashadi said it, this doesn’t bode well for 2030 Right? Like, it doesn’t, because of where they are, but I don’t think it matters.

Bill Cole  49:42

I don’t I think they realize that, like with Lamar, there’s a time when there is no more Lamar, and whatever that time is very good anyway. Yeah, you’re what do you what are the chances that you draft another one? Right? You get lucky. And, I mean, if not, you’re just, you’re down for a year, and then you bounce right back, or some weird trade, everyone for all them picks

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Nestor Aparicio  50:07

don’t ever hit the market, right? So, you know, that’s the weird part for me.

Bill Cole  50:13

So, but we, we’ve won, you know, Trent do for Tony banks, like, like, we like, and I think that’s still doable in the NFL today, like pub, some people might question that or debate it, because the guy

Nestor Aparicio  50:25

Super Bowl’s on his fourth team, yeah, right, and he was a lottery with the Jets, right?

Bill Cole  50:31

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Yeah. I don’t know. It’s fun. It’ll be fun.

Nestor Aparicio  50:34

Football season. We over at baseball opening day around the corner, Bill Koco’s here. We’re Miss Sony’s. So all brought to you by the Maryland lottery. I am Nestor. We are W N st am 1570 Towson, Baltimore. We never stop talking Baltimore positive. I got to change that to my 27th year, because we got another year. You.

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